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Fresh Meat - Uganda

Uganda
  • Revenue in the Fresh Meat market amounts to US$2.27bn in 2024. The market is expected to grow annually by 12.13% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$261bn in 2024).
  • In relation to total population figures, per person revenues of US$45.55 are generated in 2024.
  • In the Fresh Meat market, volume is expected to amount to 436.90m kg by 2029. The Fresh Meat market is expected to show a volume growth of 8.4% in 2025.0.
  • The average volume per person in the Fresh Meat market is expected to amount to 6.2kg in 2024.

Definition:

The Fresh Meat market covers all types of meat that has not been cooked, heated, or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen meat from both domestic and wild animals are included in the market. The market consists of five different categories: beef & veal, pork, poultry mutton & goat, and other fresh meat, such as rabbits, buffaloes, and horses.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Fresh and frozen beef & veal
  • Fresh and frozen pork
  • Fresh and frozen poultry
  • Fresh and frozen mutton & goat
  • Fresh and frozen other meat

Out-Of-Scope

  • Processed meat
  • Meat-based ready-to-eat meals
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Fresh Meat market within The Food market in Uganda is experiencing mild growth, supported by increasing consumer awareness and demand for online services. However, factors such as limited access to technology and infrastructure in rural areas may impact the market's overall growth rate. Additionally, government regulations and the availability of substitutes may also play a role in shaping the market's growth.

Customer preferences:
As consumer awareness about the negative impacts of factory farming grows, there is a noticeable shift towards locally sourced and ethically raised meat in Uganda's Fresh Meat Market within the Meat Market of The Food market. This trend is also driven by cultural values that prioritize sustainable and ethical consumption. Additionally, the rise in health-consciousness and concerns about food safety has led to a growing demand for organic and grass-fed meat products in the market. Furthermore, the increasing adoption of plant-based diets among young consumers is also contributing to the changing landscape of the Fresh Meat Market.

Trends in the market:
In Uganda, the Fresh Meat Market of the Meat Market within The Food market is experiencing an increase in demand for organic and ethically-sourced meat products. This trend is driven by the growing health consciousness among consumers and the rise of ethical consumerism. Moreover, there is a growing preference for locally-sourced meat, as it supports the local economy and reduces the carbon footprint. This trend is expected to continue, with potential implications for industry stakeholders to adapt their production and sourcing practices to cater to this demand.

Local special circumstances:
In Uganda, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's geographical and cultural factors. Due to the high prevalence of livestock farming and traditional meat consumption, the market is largely dominated by small-scale, local producers. Additionally, regulatory policies such as strict import regulations and limited access to cold storage facilities further shape the dynamics of the market. This creates a unique market environment that differs from other countries, impacting the availability and pricing of fresh meat products.

Underlying macroeconomic factors:
The Fresh Meat Market of the Meat Market within The Food market in Uganda is heavily influenced by macroeconomic factors such as GDP growth rate, inflation, and government policies. The country's economic stability and growth directly affect consumer spending power and the overall demand for fresh meat products. Additionally, global economic trends and trade agreements also play a crucial role in shaping the market, with changes in trade policies and tariffs impacting the availability and prices of imported meat products. The performance of the agriculture sector, which supplies raw materials for the meat market, is also a key factor in market performance. Moreover, government initiatives to promote the meat industry, such as investment in infrastructure and support for small-scale producers, can greatly impact the market's growth potential.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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