Convenience Food - Uganda

Uganda

Highlights

Revenue in the Convenience Food market amounts to US$826.30m in 2024. The market is expected to grow annually by 9.30% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$16.55 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 288.30m kg by 2029. The Convenience Food market is expected to show a volume growth of 5.8% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 4.7kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food Market in Uganda is experiencing sluggish growth due to various factors such as limited access to technology, low health awareness among consumers, and limited availability of online food services. This has resulted in a subdued growth rate for both Ready-to-Eat Meals and Soups sub-markets. Despite these challenges, the market is expected to gradually expand as more convenient food options are introduced and consumer awareness increases.

Customer preferences: Convenience has become a key factor in consumer decision-making in Uganda, leading to a growing demand for convenient food options. With busy lifestyles and increasing urbanization, there is a shift towards on-the-go meals and ready-to-eat snacks. Additionally, there has been a rise in the popularity of healthy convenience foods, such as salads and pre-packaged fruits and vegetables, as consumers become more health-conscious. This trend is driven by cultural values of convenience and the desire for quick and easy meal solutions in a fast-paced society.

Trends in the market: In Uganda, the Convenience Food Market within The Food market is experiencing a rise in demand for healthy, convenient options. This trend is being driven by a growing health consciousness among consumers and an increasing need for on-the-go meals. As a result, there has been a surge in the availability of pre-packaged salads, smoothies, and other healthy snacks. This trajectory is significant as it presents opportunities for industry stakeholders to tap into this growing market segment. However, it also poses challenges, as companies must balance convenience with health concerns and meet the demand for locally sourced and sustainable options.

Local special circumstances: In Uganda, the Convenience Food Market within The Food market is heavily influenced by the country's geographical and cultural factors. With a high prevalence of agriculture and livestock, the market is dominated by locally sourced and traditional food products. Additionally, the country's regulatory framework for food safety and labeling has a significant impact on the types of convenience foods available in the market. These factors create a unique market dynamic in Uganda, with a strong emphasis on local and traditional products, in contrast to other markets where convenience and variety may be the primary drivers of demand.

Underlying macroeconomic factors: The Convenience Food Market within The Food market in Uganda is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and financial indicators. The market performance is greatly impacted by the overall economic stability of the country and its ability to attract investments and promote consumer spending. Additionally, government policies and regulations, as well as the availability of resources and infrastructure, play a crucial role in shaping the growth of the Convenience Food Market in Uganda. The market is also affected by the changing demographics and rising disposable income of consumers, leading to an increasing demand for convenient and ready-to-eat food options.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.