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Other Sauces - Vietnam

Vietnam
  • Revenue in the Other Sauces market amounts to US$2.33bn in 2024. The market is expected to grow annually by 7.92% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$38bn in 2024).
  • In relation to total population figures, per person revenues of US$23.43 are generated in 2024.
  • In the Other Sauces market, volume is expected to amount to 722.70m kg by 2029. The Other Sauces market is expected to show a volume growth of 5.5% in 2025.0.
  • The average volume per person in the Other Sauces market is expected to amount to 5.9kg in 2024.

Definition:

The Other Sauces market covers different types of sauces, excluding ketchup, that are used to improve the flavor, texture, and appearance of a dish. Examples include mustard, mayonnaise, soy sauce, BBQ sauce, and other emulsified sauces as well as products for preparing sauces, i.e., gravy granules and bouillon cubes.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Soya sauce
  • Mayonnaise
  • Mustard
  • Pre-mixed sauces, hot sauce
  • Seasoning sauce, Worcestershire sauce
  • Barbecue sauce, teriyaki sauce
  • Hoisin sauce, oyster sauce, fish sauce, peanut sauce
  • Chili sauce, pesto sauce, sriracha sauce, remoulade sauce, ponzu sauce

Out-Of-Scope

  • Tomato ketchup
  • Tomato sauces
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Other Sauces Market in Vietnam is experiencing subdued growth, impacted by factors such as increasing competition, changing consumer preferences, and fluctuating prices of raw materials. Despite this, the market is still growing due to the rising demand for convenience and the introduction of new flavors and varieties.

Customer preferences:
In Vietnam, the Other Sauces Market within the Sauces & Spices Market is experiencing a rise in demand for healthy and natural options. This trend is driven by the growing awareness of the health benefits of traditional ingredients like fish sauce and fermented soybean paste. As consumers become more health-conscious, they are also looking for sauces with low sugar and sodium content. This has led to the emergence of new brands offering all-natural and low-calorie sauces to cater to this demand.

Trends in the market:
In Vietnam, the Other Sauces market is experiencing a shift towards healthier and more natural options. Consumers are becoming increasingly health-conscious and are seeking out sauces made with organic and all-natural ingredients. This trend is expected to continue as consumers become more educated about the health benefits of clean-label products. This trend also presents opportunities for industry stakeholders to tap into the growing demand for healthier options and to differentiate themselves from competitors. Additionally, the rise of e-commerce in Vietnam is creating new avenues for brands to reach consumers and promote their products, further driving the growth of the Other Sauces market.

Local special circumstances:
In Vietnam, the Other Sauces market is shaped by the country's rich culinary heritage and diverse regional cuisines. The use of locally sourced ingredients and traditional cooking methods contribute to the unique flavors of Vietnamese sauces. Additionally, the government's strict regulations on food safety and labeling play a significant role in shaping the market, ensuring high quality standards for consumers. The popularity of street food culture and the growing demand for convenience and ready-to-eat meals also drive the growth of the Other Sauces market in Vietnam.

Underlying macroeconomic factors:
The Other Sauces Market in Vietnam is influenced by various macroeconomic factors such as economic growth, consumer spending patterns, and government policies. With the country's rapid economic growth and increasing disposable income, consumers are more willing to spend on convenient and flavorful food products, including sauces. The government's favorable policies and investments in the food industry have also contributed to the market's growth. Furthermore, the changing food habits and the rise of international cuisines in Vietnam have created a demand for various sauces, leading to market expansion.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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