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Baby Snacks & Others - Vietnam

Vietnam
  • Revenue in the Baby Snacks & Others market amounts to US$751.40k in 2024. The market is expected to grow annually by 11.64% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$0.01 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 51.07k kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 9.3% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others Market in Vietnam has seen moderate growth due to factors such as the increasing demand for convenient and healthy snack options for babies, as well as the growing awareness of the importance of proper nutrition for infants. However, this growth rate is being impacted by factors such as the economic slowdown in the country and the shift towards homemade baby food options.

Customer preferences:
The Baby Snacks & Others Market in Vietnam is experiencing a shift towards healthier and organic options, driven by the growing awareness of the importance of nutrition for early childhood development. Moreover, the rise in disposable income and changing lifestyles have led to an increase in demand for convenience and on-the-go snacking options, such as nutritious and easy-to-eat baby snacks. This trend is indicative of the changing preferences of modern Vietnamese parents, who prioritize their child's health and well-being. Additionally, the increasing availability of international brands and products in the market has also contributed to the diversification of options for parents.

Trends in the market:
In Vietnam, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a surge in demand for organic and natural baby snacks. This trend is driven by increased awareness of the benefits of natural and organic products, as well as concerns over the safety and quality of conventional snacks. Industry stakeholders are responding by introducing new product lines and expanding distribution channels. This trend is expected to continue, with potential implications including a shift towards healthier options and increased competition in the market.

Local special circumstances:
In Vietnam, the Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by the country's rapid urbanization and increasing disposable income. As more families move to cities, demand for convenient and healthy snack options for babies and toddlers has increased. Additionally, Vietnam's strict regulations on advertising and labeling of baby food products have resulted in a more competitive market, with brands focusing on promoting the nutritional value and quality of their products.

Underlying macroeconomic factors:
The Baby Snacks & Others Market of the Baby Food Market within The Food market in Vietnam is heavily impacted by macroeconomic factors such as economic growth, consumer spending, and government policies. The country's strong economic growth and rising disposable income have led to increased demand for convenient and nutritious baby snacks. Moreover, the government's efforts to boost the domestic consumption and promote healthy eating habits among children have also contributed to the market's growth. However, the market is also facing challenges due to inflation and fluctuations in global commodity prices, which can affect the cost of production and ultimately the price of baby snacks. Additionally, the increasing trend of online shopping and the rise of e-commerce platforms have opened up new opportunities for growth in the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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