Spices & Culinary Herbs - Nordics

Revenue in the Salt & Other Spices market amounts to US$956.50m in 2024. The market is expected to grow annually by 4.57% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$11bn in 2024).
In relation to total population figures, per person revenues of US$34.09 are generated in 2024.
In the Salt & Other Spices market, volume is expected to amount to 28.48m kg by 2029. The Salt & Other Spices market is expected to show a volume growth of 2.9% in 2025.0.
The average volume per person in the Salt & Other Spices market is expected to amount to 0.9kg in 2024.

Definition:

The Spices and Culinary Herbs market covers salt, dried seeds, fruits, etc. that are added to food to modify the taste, scent, and color. Examples of culinary herbs include pepper, chilis, curry, parsley, rosemary, and thyme.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Salt, flavor salt
Spices (e.g. black pepper, paprika, cumin, coriander, cinnamon)
Culinary herbs (e.g. basil, parsley, rosemary, oregano

Seasonings
Out-of-home consumption

The Spices & Culinary Herbs Market in the Nordic region is experiencing minimal growth due to factors such as limited consumer awareness, lack of innovation, and stiff competition. Despite rising demand for healthy and natural ingredients, the market is hindered by low market penetration and slow adoption of digital technologies. This has resulted in a stagnant growth rate, with companies struggling to differentiate themselves in the crowded Sauces & Spices Market within The Food market.

Customer preferences: The demand for organic and locally sourced spices and culinary herbs has been steadily increasing in the Nordics, as consumers become more health-conscious and seek products with minimal processing and additives. This trend is also influenced by the region's strong focus on sustainability and environmental responsibility. Additionally, there has been a growing interest in global cuisines and flavors, leading to a rise in the use of exotic spices and herbs in cooking. This shift in preferences is also driven by an increasing multicultural population and the desire for diverse and authentic culinary experiences.

Trends in the market: In the Nordics, there is a growing demand for exotic and international flavors, leading to an increase in the consumption of spices and culinary herbs. This trend is driven by the region's diverse food culture and the growing popularity of ethnic restaurants. In addition, there is a rise in the use of natural and organic spices and herbs, as consumers become more health-conscious. This trend is expected to continue, with industry players focusing on innovation and sustainability to meet the changing consumer preferences. This shift towards natural and diverse flavors could also open up opportunities for small-scale producers to enter the market and cater to niche segments.

Local special circumstances: In the Nordics, the Spices & Culinary Herbs Market of the Sauces & Spices Market is heavily influenced by the region's focus on sustainable and organic food products. This trend is driven by consumer demand for healthier and ethically produced options. Additionally, the use of traditional herbs and spices in Nordic cuisine is deeply rooted in the region's cultural heritage, making it a key factor in the market's dynamics. In contrast, the Spices & Culinary Herbs Market in India is heavily influenced by the country's diverse cultural and regional cuisines, leading to a wide variety of spices and herbs being used in different dishes. This also drives the demand for locally sourced and traditional spices, creating a unique market dynamic.

Underlying macroeconomic factors: The Spices & Culinary Herbs Market within the Sauces & Spices Market of The Food market is heavily influenced by macroeconomic factors such as consumer spending, trade policies, and agriculture regulations. Countries with stable economic conditions and consumer confidence are experiencing higher demand for premium and organic spices and herbs. On the other hand, countries with trade restrictions and fluctuating exchange rates are facing challenges in sourcing high-quality spices and herbs, impacting market growth. Moreover, government initiatives promoting sustainable agriculture and organic farming are also shaping the market, with increasing demand for natural and ethically sourced spices and culinary herbs.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.