Fresh Seafood - Tanzania

Tanzania

Highlights

Revenue in the Fresh Seafood market amounts to US$484.30m in 2024. The market is expected to grow annually by 10.09% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$12bn in 2024).
In relation to total population figures, per person revenues of US$6.98 are generated in 2024.
In the Fresh Seafood market, volume is expected to amount to 19.32m kg by 2029. The Fresh Seafood market is expected to show a volume growth of 7.7% in 2025.0.
The average volume per person in the Fresh Seafood market is expected to amount to 0.2kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Seafood Market in Tanzania is experiencing modest growth, impacted by factors such as economic constraints and limited access to technology. Despite this, rising demand for healthy and sustainable food options is driving growth in the Fish & Seafood Market within The Food market.

Customer preferences: In Tanzania, there has been a notable shift in consumer preferences towards sustainably-sourced and locally-grown fresh seafood. This trend is driven by a growing awareness and concern for the environment, as well as a desire to support local fishermen and communities. Additionally, with the rise of middle-class consumers, there is a growing demand for higher quality and more diverse seafood options, including imported varieties. This shift in preferences has also led to an increase in demand for traceable and transparent seafood products, as consumers become more conscious of their food choices.

Trends in the market: In Tanzania, the Fresh Seafood Market of the Fish & Seafood Market within The Food market is experiencing a surge in demand for locally sourced and sustainably caught seafood. This trend is driven by a growing awareness of the importance of supporting local fisheries and promoting sustainable fishing practices. As a result, seafood retailers and restaurants are increasingly sourcing their products from small-scale fishermen and implementing traceability measures to ensure the sustainability of their supply chain. This trend is expected to continue as consumers become more conscious of their food choices and the impact on the environment. Industry stakeholders should take note of this trend and adjust their sourcing and marketing strategies accordingly to stay competitive in the market.

Local special circumstances: In Tanzania, the Fresh Seafood Market of the Fish & Seafood Market within The Food market is heavily influenced by the country's vast coastline and rich marine biodiversity. This has led to a strong reliance on seafood as a staple food and a major export. Additionally, cultural preferences for fresh, locally caught seafood have shaped the market, with a focus on traditional fishing methods and sustainable sourcing. Government regulations also play a significant role, with strict controls on fishing practices and trade agreements impacting market dynamics.

Underlying macroeconomic factors: The Fresh Seafood Market of the Fish & Seafood Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. The market performance is also impacted by other relevant financial indicators, including consumer spending, inflation, and exchange rates. In Tanzania, for example, the market for fresh seafood is directly affected by the country's economic growth, as well as its export and import policies. Additionally, the demand for fresh seafood is also driven by the country's population growth and increasing disposable income. These factors create a favorable environment for market growth, as consumers have higher purchasing power and are more willing to spend on premium seafood products. However, challenges such as rising production costs and limited infrastructure for processing and transportation can hinder the market's growth potential. Overall, macroeconomic factors play a crucial role in shaping the performance of the Fresh Seafood Market in Tanzania and other countries, ultimately influencing the global Fish & Seafood Market within The Food market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.