Key regions: Russia, Spain, South Korea, Philippines, United States
The Yogurt Market in Oman has seen minimal growth due to factors such as low consumer awareness, limited access to digital technologies, and traditional eating habits. Despite this, the market is slowly expanding as more people become health conscious and seek convenient and healthy food options.
Customer preferences: With the rising health consciousness and increasing awareness about the benefits of probiotics, there has been a growing demand for yogurt in Oman. This trend is further fueled by the rising preference for healthier snacking options and the popularity of yogurt-based drinks and desserts. Additionally, the growing influence of Western culture and changing dietary habits have also contributed to the growth of the yogurt market in Oman, with a particular inclination towards Greek yogurt.
Trends in the market: In Oman, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is experiencing a surge in demand for organic and plant-based yogurt products. This trend is driven by consumers' increasing focus on health and wellness, and their preference for natural and sustainable food options. As a result, dairy companies are investing in research and development to expand their product portfolios and cater to this growing segment. This shift towards healthier options is expected to continue, with the potential to reshape the market and create new opportunities for industry stakeholders.
Local special circumstances: In Oman, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's geographical location, which limits the production and availability of fresh dairy products. This has led to a high demand for preserved and packaged yogurt products. Additionally, the country's cultural preferences for traditional and healthy food options have driven the growth of the yogurt market, with a wide variety of local flavors and types of yogurt being offered. The market is also regulated by strict food safety standards, ensuring the quality and safety of yogurt products for consumers.
Underlying macroeconomic factors: The Yogurt Market in Oman is heavily influenced by various macroeconomic factors. One of the key drivers of market growth is the country's stable economic health, with sustained GDP growth and low inflation rates. Additionally, increasing disposable income and changing dietary preferences towards healthier food options have boosted the demand for yogurt in the country. Furthermore, government initiatives to promote the dairy industry and investments in modern dairy processing technologies have also contributed to the growth of the yogurt market. On the other hand, fluctuations in global milk prices and import regulations can have a significant impact on the market performance. Moreover, the ongoing COVID-19 pandemic has also affected the market, with disruptions in supply chains and changes in consumer behavior. All these factors combined have shaped the current state of the Yogurt Market in Oman.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).Modeling approach:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.
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