Beauty & Personal Care - Oman

Oman

The revenue generated in the Beauty & Personal Care market in Oman is projected to reach US$457.00m in 2024.
It is estimated that the market will experience an annual growth rate of 1.74% (CAGR 2024-2029).
The largest segment within the market is Personal Care, which is expected to have a market volume of US$210.80m in 2024.
When compared globally, in the United States generates the highest revenue in the Beauty & Personal Care market, with a projected revenue of US$100bn in 2024.
In terms of per capita revenue, in Oman is expected to generate US$96.96 in 2024.
Furthermore, online sales are anticipated to contribute 30.6% of the total revenue in the Beauty & Personal Care market by 2024.
Oman's beauty and personal care market is witnessing a surge in demand for natural and organic products, reflecting a growing preference for sustainable and eco-friendly options among consumers.

Key regions: United States, Worldwide, India, Indonesia, Canada

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Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.