Key regions: South Korea, Russia, Canada, Philippines, China
The Fresh Meat Market in Oman has seen slow growth, influenced by factors such as consumer preferences for imported meat, increasing health consciousness, and limited access to online marketplaces. The sub-markets of Beef & Veal, Pork, Poultry, Mutton & Goat and Other Fresh Meat have varying levels of demand, leading to an overall negligible growth rate. However, as consumers become more health-conscious and seek convenience, the market may experience a gradual increase in demand for locally-sourced fresh meat.
Customer preferences: Consumers in Oman are increasingly interested in purchasing locally-sourced fresh meat products, driven by a preference for high-quality, authentic, and ethically-sourced meat. As a result, there has been a rise in demand for products that are free from hormones, antibiotics, and other additives. This trend is also tied to the growing health conscious mindset of consumers, who are seeking healthier and more sustainable food options. Additionally, with the rise of e-commerce and online grocery shopping, consumers are increasingly looking for convenient and contactless ways to purchase fresh meat, further driving the demand for online meat delivery services.
Trends in the market: In Oman, the Fresh Meat Market of the Meat Market within The Food market is experiencing a rise in demand for ethically sourced and sustainable meat products. This trend is driven by consumer awareness and a growing preference for healthier and environmentally-friendly options. As a result, industry stakeholders are investing in certified organic and grass-fed meat production, as well as in-store labeling and marketing initiatives. This trajectory is significant as it aligns with global efforts towards sustainable food systems. However, it also presents challenges such as higher production costs and potential supply chain disruptions. As such, industry players must carefully navigate these trends to stay competitive and meet consumer expectations.
Local special circumstances: In Oman, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's cultural and religious practices. The majority of the population follows Islamic dietary laws, which dictate the method of animal slaughter and the type of meat that can be consumed. This has led to a rise in demand for halal-certified meat products. Additionally, the geographical location of Oman, being a coastal country, has a significant impact on the availability and variety of seafood in the Fresh Meat Market. These factors greatly shape the dynamics of the market, setting it apart from other markets.
Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in Oman is influenced by various macroeconomic factors. One key factor is the global economic trends, which impact the demand and supply for meat products. The national economic health, including factors such as GDP growth and inflation rates, also plays a significant role in shaping the market. Fiscal policies, such as taxes and subsidies, can have a direct impact on the costs of production and pricing of meat products. Additionally, other financial indicators, such as consumer spending and disposable income, can affect the purchasing power and consumption patterns of meat products in the country.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).Modeling approach:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.
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