Milk - Oman | Statista Market Forecast

Milk - Oman

Oman

Highlights

Revenue in the Milk market amounts to US$146.80m in 2024. The market is expected to grow annually by 6.63% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$71bn in 2024).
In relation to total population figures, per person revenues of US$31.14 are generated in 2024.
In the Milk market, volume is expected to amount to 164.10m kg by 2029. The Milk market is expected to show a volume growth of 4.6% in 2025.0.
The average volume per person in the Milk market is expected to amount to 28.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

In Oman, the milk market in the dairy products & eggs market within The Food market is experiencing minimal growth. This can be attributed to various factors such as changing consumer preferences, fluctuating milk prices, and increasing competition from alternative beverages. Despite these challenges, the milk market continues to see steady growth driven by the convenience and nutritional benefits of milk consumption.

Customer preferences: As the dairy sector in Oman continues to expand, there is a growing demand for organic and natural milk products. This trend is driven by consumers' increasing health consciousness and preference for clean-label products. Additionally, there is a rise in demand for lactose-free and plant-based milk alternatives, aligning with the country's increasing vegan population. These factors are shaping the milk market in Oman and driving manufacturers to innovate and cater to evolving consumer preferences.

Trends in the market: In Oman, the Milk Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards sustainable and organic products. This trend is driven by increasing consumer awareness and demand for healthier options. Additionally, there is a growing trend of online grocery shopping, leading to the rise of e-commerce platforms for dairy products. These developments have significant implications for industry stakeholders, as it requires them to adapt their production and distribution strategies to meet changing consumer preferences and behaviors. Furthermore, the rise of e-commerce presents new opportunities for companies to expand their reach and tap into the growing demand for dairy products in Oman.

Local special circumstances: In Oman, the Milk Market of the Dairy Products & Eggs Market within The Food market is influenced by the country's geographic location and cultural preferences. Being a desert nation, Oman relies heavily on imported dairy products, which affects market trends and prices. Additionally, the cultural preference for fresh and locally produced milk has led to the growth of small-scale dairy farms and the popularity of traditional dairy products, such as laban and shanklish. The government's efforts to promote self-sufficiency in dairy production have also shaped the market dynamics and consumer preferences.

Underlying macroeconomic factors: The Milk Market of the Dairy Products & Eggs Market within The Food market in Oman is influenced by several macroeconomic factors. The country's strong economic growth and stable political environment have resulted in a growing middle class and increased purchasing power, leading to a higher demand for dairy products. Moreover, the government's efforts to diversify the economy and promote domestic production have boosted the local dairy industry. Additionally, the growing global demand for dairy products and the increasing trend of health-consciousness have also contributed to the growth of the milk market in Oman. Furthermore, the government's investment in modernizing dairy farms and improving infrastructure has enhanced the production and distribution of milk products, further driving market growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.