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  4. Bread & Cereal Products

Pasta - Oman

Oman
  • Revenue in the Pasta market amounts to US$65.56m in 2024. The market is expected to grow annually by 4.66% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$28bn in 2024).
  • In relation to total population figures, per person revenues of US$13.91 are generated in 2024.
  • In the Pasta market, volume is expected to amount to 35.34m kg by 2029. The Pasta market is expected to show a volume growth of 3.7% in 2025.0.
  • The average volume per person in the Pasta market is expected to amount to 6.5kg in 2024.

Definition:

The Pasta market covers all types of food made from a mixture of flour and water that is formed into various shapes. This market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Pasta: Spaghetti, Linguine, Fettuccine, Capellini, Vermicelli, Penne, Farfalle, Fusilli, Rotini, Ravioli, Strozzapreti, Lentil pasta
  • Noodles: egg noodles, ramen noodles, Soba noodles, rice noodles, bean thread noodles, glass noodles, fideo noodles
  • Macaroni
  • Fresh and dried pasta

Out-Of-Scope

  • Filled or prepared pasta
  • Ready-to-eat meals containing stuffed pasta
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Pasta Market in Oman is currently experiencing minimal growth, impacted by factors such as changing consumer preferences and increasing competition from alternative products. Despite this, the Bread & Cereal Products Market in the country continues to show steady growth. Factors such as rising health awareness and convenience are driving the growth of The Food market in Oman.

Customer preferences:
In Oman, there has been a growing trend towards healthier food choices, with consumers increasingly opting for whole grain and gluten-free pasta options. This can be attributed to a rise in health consciousness and a desire for more nutritious options. Additionally, there is a growing demand for locally-sourced and organic pasta products, driven by a preference for sustainable and eco-friendly choices. This shift towards healthier and more sustainable food options is also seen in the wider Bread & Cereal Products Market, as consumers become more mindful of their overall well-being and the impact of their food choices on the environment.

Trends in the market:
In Oman, the Bread & Cereal Products Market is experiencing a trend towards healthier pasta options, with a focus on whole wheat and gluten-free varieties. This trend is driven by an increasing health consciousness among consumers and a growing demand for alternative options to traditional wheat-based pasta. Additionally, there is a rise in the use of locally-sourced ingredients and traditional flavors, catering to the demand for authentic and sustainable products. These trends are expected to continue, with a potential impact on industry stakeholders, such as manufacturers and retailers, who may need to adapt their product offerings and marketing strategies to stay competitive in the evolving market.

Local special circumstances:
In Oman, the Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's rich culinary traditions. The use of local spices and ingredients, such as dates and saffron, gives Omani pasta dishes a unique and distinct flavor. Additionally, the country's growing expat population has led to an increasing demand for international pasta varieties, contributing to the market's growth. The strict halal regulations in Oman also play a significant role in shaping the market, with a large portion of the population seeking halal-certified pasta options.

Underlying macroeconomic factors:
The Pasta Market of the Bread & Cereal Products Market within The Food market in Oman is influenced by several macroeconomic factors. The global economic trends play a significant role in shaping the market, as they impact the demand and supply of pasta products. National economic health, including GDP growth and inflation rates, also influence the purchasing power of consumers and their willingness to spend on pasta. Fiscal policies, such as taxes and subsidies, can affect the production and pricing of pasta products. Other relevant financial indicators, such as exchange rates and interest rates, also play a role in determining the competitiveness and profitability of the Pasta Market in Oman.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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