Pet Food - Oman

Oman

Revenue in the Pet Food market amounts to US$154.70m in 2024. The market is expected to grow annually by 2.23% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (US$59,740m in 2024).
In relation to total population figures, per person revenues of US$32.82 are generated in 2024.
In the Pet Food market, volume is expected to amount to 82.40m kg by 2029. The Pet Food market is expected to show a volume growth of 0.5% in 2025.
The average volume per person in the Pet Food market is expected to amount to 17.1kg in 2024.

Key regions: Russia, Spain, Philippines, United Kingdom, India

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Analyst Opinion

The Pet Food market in Oman has seen limited growth due to factors such as low consumer awareness and limited availability of online services. However, with increasing adoption of digital technologies, the market is expected to experience a gradual growth in the coming years.

Customer preferences: As pet ownership continues to rise in Oman, there has been a noticeable shift in consumer preferences towards premium and organic pet food products. This trend is largely driven by a growing awareness of the benefits of natural and nutritious ingredients for pets' overall health and well-being. Furthermore, with more individuals opting for smaller living spaces and busy lifestyles, there is an increasing demand for on-the-go and convenient pet food options. This has led to the emergence of innovative packaging and portion control solutions in the pet food market.

Trends in the market: In Oman, the Pet Food Market within The Food market is experiencing an increase in demand for natural and organic pet food products. This trend is driven by growing awareness among pet owners about the benefits of natural ingredients for their pets' health and well-being. Additionally, there is a rise in pet ownership and humanization, leading to increased spending on higher quality pet food. This trend is expected to continue in the future, with potential implications for industry stakeholders such as pet food manufacturers and retailers, who may need to adapt their product offerings and marketing strategies to cater to this growing segment of the market.

Local special circumstances: In Oman, the Pet Food Market is heavily influenced by the country's cultural and religious beliefs. As a predominantly Muslim country, there is a strong preference for halal-certified pet food products. Additionally, the hot and arid climate in Oman also plays a role in shaping the market, with demand for pet food that caters to the specific dietary needs of pets in such conditions. Furthermore, the country's strict regulations on the import and sale of pet food also impact the market dynamics, with limited availability of certain imported brands.

Underlying macroeconomic factors: The Pet Food Market in Oman is influenced by macroeconomic factors such as overall economic stability, consumer spending power, and governmental policies. The country's strong economic growth and stable political climate have resulted in a growing middle class with higher disposable income, leading to an increase in demand for pet food. Moreover, the government's initiatives to promote pet ownership and animal welfare have also contributed to the growth of the market. Additionally, the rising trend of humanization of pets and increasing awareness about the importance of pet nutrition are driving the demand for premium and organic pet food products in the country.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.