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Meat - Oman

Oman
  • Revenue in the Meat market amounts to US$913.30m in 2024. The market is expected to grow annually by 3.71% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$273bn in 2024).
  • In relation to total population figures, per person revenues of US$193.80 are generated in 2024.
  • In the Meat market, volume is expected to amount to 122.10m kg by 2029. The Meat market is expected to show a volume growth of 2.0% in 2025.0.
  • The average volume per person in the Meat market is expected to amount to 23.7kg in 2024.

Definition:

The Meat market covers animal (both domestic and wild) and non-animal meat that are bought and consumed for nutrient-based purposes.

Structure:

The market consists of 3 different submarkets:

  • The Fresh Meat market covers meat from both domestic and wild animals that are fresh, chilled, or frozen. This market is divided into five submarkets: beef & veal, pork, mutton & goat, poultry, and other fresh meat.
  • The Processed Meat market covers all types of meat that has been dried, salted, brined, or smoked. This segment is divided into three subsegments: cold & roast meat products, ham & bacon, sausages.
  • The Meat Substitutes market covers meat-replacement food items created from vegetarian or vegan components.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Fresh Meat
  • Processed Meat
  • Meat Substitutes

Out-Of-Scope

  • Meat-based ready-to-eat meals
  • Out-of-home consumption
Meat: market data & analysis - Cover

Market Insights report

Meat: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Meat Market in Oman has been experiencing slow growth, largely influenced by factors such as increasing health consciousness among consumers and the convenience of online meat shopping. The sub-markets of Fresh Meat, Processed Meat, and Meat Substitutes also play a role in shaping the overall market. However, the market's growth rate remains negligible, possibly due to challenges in sourcing high-quality meat and concerns over food safety and sustainability.

    Customer preferences:
    As consumers in Oman become more health-conscious and environmentally aware, there has been a noticeable shift towards sustainable and ethical meat options in the Meat Market. This trend is driven by cultural values that prioritize responsible consumption and animal welfare. Additionally, the rise of flexitarian and plant-based diets among younger generations is challenging traditional meat consumption patterns and driving the demand for alternative protein sources.

    Trends in the market:
    In Oman, the Meat Market within The Food market is experiencing a shift towards healthier and more sustainable options. There is a growing demand for organic and locally sourced meat products, as well as a rise in plant-based alternatives. This trend is driven by increasing consumer awareness of the environmental and health impacts of meat consumption. It also presents opportunities for industry stakeholders to adapt and innovate in order to cater to this changing market. With the government's initiatives to promote sustainable agriculture and healthy eating, the meat market is expected to continue its trajectory towards more sustainable and ethical practices. This will likely have a positive impact on the overall food market in Oman, promoting a more diverse and sustainable food system.

    Local special circumstances:
    In Oman, the Meat Market within The Food market is influenced by the country's cultural and religious practices, as the majority of the population is Muslim and follows strict halal dietary regulations. This has led to the development of a specialized halal meat market, catering to the local demand for halal-certified products. Additionally, Oman's geographical location and limited agricultural resources have resulted in a high dependence on imported meat products, making the market vulnerable to fluctuations in global meat prices. These unique factors contribute to the dynamics of the Meat Market in Oman, setting it apart from other markets in the region.

    Underlying macroeconomic factors:
    The Meat Market within The Food market in Oman is greatly impacted by macroeconomic factors such as economic stability, consumer purchasing power, and government policies. The country's strong economic growth and favorable investment climate have led to an increase in disposable income and consumer spending, thereby driving demand for meat products. Additionally, the government's focus on promoting domestic food production and reducing reliance on imports has further bolstered the growth of the meat market. However, fluctuations in global commodity prices and geopolitical tensions could potentially affect market performance in the future.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Explore more high-quality data on related topic

    Global meat industry - statistics & facts

    In the past, many cultures considered meat a luxury that could only be enjoyed on special occasions or certain days of the week, while today it is a staple that can be found in nearly all restaurants and many kitchens all over the world. The market value of the meat industry is expected to rise from 897.5 billion U.S. dollars in 2021 to over 1.3 trillion dollars by 2027. In 2022, the United States saw the highest revenue from meat products and sausages, over five billion U.S. dollars more than the second largest meat market in the world, Germany with a revenue of over 33.6 billion U.S. dollars. France, Russia, and Mexico are finishing the top five countries with the biggest revenue from processed meats.
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