Confectionery & Snacks - Central Asia

Central Asia

Highlights

Revenue in the Confectionery & Snacks market amounts to US$5.31bn in 2024. The market is expected to grow annually by 6.77% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$135bn in 2024).
In relation to total population figures, per person revenues of US$66.99 are generated in 2024.
In the Confectionery & Snacks market, volume is expected to amount to 1.06bn kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 2.3% in 2025.0.
The average volume per person in the Confectionery & Snacks market is expected to amount to 12.2kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Confectionery & Snacks market in Central Asia has seen moderate growth due to factors such as increased consumer health awareness and the convenience of online services. However, subdued growth can be attributed to factors such as changing dietary preferences and economic instability in the region. Despite this, the market is expected to continue growing steadily in the coming years.

Customer preferences: Consumers in Central Asia are increasingly gravitating towards healthier snacking options, with a particular focus on plant-based and natural ingredients. This trend is driven by a growing awareness of the health benefits of such products and a desire for more sustainable and ethical food choices. Additionally, there has been a rise in demand for convenient and on-the-go snacks, reflecting changing lifestyles and a busy urban population. As a result, companies are introducing more innovative and healthier snack options to cater to these evolving consumer preferences.

Trends in the market: In Central Asia, the Confectionery & Snacks Market is experiencing a shift towards healthier options, with a growing demand for natural and organic ingredients. This trend is driven by an increasing awareness of health and wellness, as well as a rise in disposable income. As a result, we are seeing a surge in new products such as plant-based snacks and low-sugar confectionery. This trajectory is significant for industry stakeholders as it presents opportunities for innovation and diversification of product offerings. It also reflects a changing consumer mindset towards healthier choices, which could have implications for traditional confectionery and snack brands in the region.

Local special circumstances: In Central Asia, the Confectionery & Snacks Market within The Food market is heavily influenced by the region's rich cultural heritage. Traditional sweets and snacks are still highly popular, alongside Western-style products. Additionally, the region's diverse landscape and climate make it an ideal market for local agriculture, providing a steady supply of fresh ingredients for confectionery and snack production. Furthermore, the regulatory landscape in Central Asia presents unique challenges, with varying levels of government involvement in the food industry across different countries. These factors play a significant role in shaping the market dynamics of the Confectionery & Snacks Market in Central Asia.

Underlying macroeconomic factors: The Confectionery & Snacks Market within The Food market in Central Asia is heavily influenced by macroeconomic factors such as economic stability, consumer spending habits, and government policies. The region's economic growth and stability play a crucial role in driving market demand, with stronger economic performance leading to higher disposable incomes and increased consumer spending on food products. Fiscal policies, such as taxes and tariffs, also impact market performance by affecting production costs and pricing. Additionally, global economic trends, such as changing consumer preferences and trade agreements, can shape market dynamics and create opportunities for growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.