Fresh Fish - Central Asia

Central Asia

Highlights

Revenue in the Fresh Fish market amounts to US$2.54bn in 2024. The market is expected to grow annually by 7.45% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$57bn in 2024).
In relation to total population figures, per person revenues of US$32.09 are generated in 2024.
In the Fresh Fish market, volume is expected to amount to 126.00m kg by 2029. The Fresh Fish market is expected to show a volume growth of 4.1% in 2025.0.
The average volume per person in the Fresh Fish market is expected to amount to 1.4kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fish & Seafood Market in Central Asia is experiencing subdued growth, impacted by various factors such as limited consumer awareness and lack of access to digital technologies. Despite this, the convenience of online fish markets is driving some growth in the region's overall Food Market.

Customer preferences: In Central Asia, the Fresh Fish Market of the Fish & Seafood Market within The Food market is experiencing a rise in demand for sustainably sourced and locally caught seafood. This shift towards environmentally-friendly options is driven by the growing awareness and appreciation for traditional fishing practices and the preservation of marine biodiversity. Additionally, the increasing disposable income and changing dietary preferences of the younger generation are also contributing to the trend of seeking out fresh and locally sourced seafood options.

Trends in the market: In Central Asia, the Fresh Fish Market of the Fish & Seafood Market within The Food market is experiencing a shift towards sustainable and environmentally-friendly fishing practices. This trend is being driven by increasing consumer demand for responsibly-sourced seafood, as well as government regulations promoting sustainable fishing. As a result, industry stakeholders are investing in new technologies and processes to reduce bycatch and preserve fish stocks. This trend is expected to continue and has significant implications for the industry, including potential cost savings and improved reputation for companies that adopt sustainable practices. Additionally, there is a growing market for certified sustainable seafood, presenting opportunities for businesses to differentiate themselves and capture a larger market share.

Local special circumstances: In Central Asia, the Fresh Fish Market of the Fish & Seafood Market is heavily influenced by the region's landlocked geography, which limits access to fresh seafood and drives up prices. Additionally, cultural preferences for certain types of fish, such as trout in Kazakhstan, also impact market trends. Government regulations on fishing and import/export also play a significant role in the availability and pricing of fish in the market. These unique factors create a distinct market landscape compared to other regions, affecting consumer choices and business strategies.

Underlying macroeconomic factors: The Fresh Fish Market of the Fish & Seafood Market within The Food market is greatly impacted by macroeconomic factors in Central Asia. The economic health of the region, as well as global economic trends, play a significant role in the performance of this market. Additionally, fiscal policies and other financial indicators, such as inflation rates and currency fluctuations, can greatly affect the demand for fresh fish and seafood in the region. Furthermore, government support and investments in the fishing industry can also have a significant impact on market growth. The increasing demand for fresh and healthy food options, driven by a growing population and changing consumer preferences, is also a major factor influencing the growth of the Fresh Fish Market in Central Asia.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.