OTC Pharmaceuticals - Central Asia

  • Central Asia
  • Revenue in the OTC Pharmaceuticals market amounts to US$1,434.00m in 2024. The market is expected to grow annually by 8.53% (CAGR 2024-2029).
  • The market's largest segment is the segment Analgesics with a market volume of US$312.80m in 2024.
  • In global comparison, most revenue is generated in the United States (US$41,240m in 2024).
  • In relation to total population figures, per person revenues of US$18.09 are generated in 2024.
  • In the OTC Pharmaceuticals market, 0.7% of total revenue will be generated through online sales by 2024.

Key regions: Worldwide, India, Philippines, United States, Europe

 
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Analyst Opinion

The OTC Pharmaceuticals market in Central Asia is experiencing steady growth due to several key factors. Customer preferences for self-medication and convenience are driving the demand for over-the-counter products in the region. Additionally, the market is benefiting from local special circumstances and underlying macroeconomic factors.

Customer preferences:
In Central Asia, customers have a strong preference for self-medication and are increasingly turning to over-the-counter pharmaceuticals for their healthcare needs. This preference is driven by several factors, including the convenience of purchasing medications without a prescription, the ability to treat minor ailments at home, and the cost savings associated with self-medication. As a result, there is a growing demand for OTC pharmaceuticals in the region.

Trends in the market:
One of the key trends in the OTC Pharmaceuticals market in Central Asia is the increasing availability and variety of over-the-counter products. As consumer demand for self-medication grows, pharmaceutical companies are expanding their product portfolios to include a wider range of OTC medications. This includes everything from pain relievers and cough and cold remedies to digestive aids and allergy medications. The market is also witnessing a rise in the availability of generic OTC pharmaceuticals, which are often more affordable for consumers.

Local special circumstances:
Central Asia has a unique set of circumstances that contribute to the growth of the OTC Pharmaceuticals market. One such circumstance is the limited access to healthcare facilities in rural areas. In many parts of the region, people have to travel long distances to reach a doctor or pharmacy. As a result, they often rely on over-the-counter medications to manage their health conditions. Additionally, the region has a young population, and young adults are more likely to self-medicate and seek OTC solutions for their healthcare needs.

Underlying macroeconomic factors:
The OTC Pharmaceuticals market in Central Asia is also influenced by underlying macroeconomic factors. The region has been experiencing economic growth in recent years, which has led to increased disposable income and improved living standards. As a result, consumers have more purchasing power and are willing to spend on OTC pharmaceuticals. Furthermore, the region is witnessing urbanization, with more people moving to cities. This urbanization trend is driving the demand for OTC medications, as urban dwellers have easier access to pharmacies and are more likely to seek self-medication options. In conclusion, the OTC Pharmaceuticals market in Central Asia is growing due to customer preferences for self-medication, the increasing availability of OTC products, local special circumstances such as limited access to healthcare facilities, and underlying macroeconomic factors such as economic growth and urbanization. As these factors continue to drive demand, the market is expected to expand further in the coming years.

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.

Overview

  • Revenue
  • Key Players
  • Analyst Opinion
  • Sales Channels
  • Global Comparison
  • Methodology
  • Key Market Indicators
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