Other Oils & Fats - Malaysia

  • Malaysia
  • Revenue in the Other Oils & Fats market amounts to US$250.60m in 2024. The market is expected to grow annually by 7.87% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$1,582m in 2024).
  • In relation to total population figures, per person revenues of US$7.05 are generated in 2024.
  • In the Other Oils & Fats market, volume is expected to amount to 45.79m kg by 2029. The Other Oils & Fats market is expected to show a volume growth of 6.2% in 2025.
  • The average volume per person in the Other Oils & Fats market is expected to amount to 1.0kg in 2024.

Key regions: United States, Russia, Canada, China, United Kingdom

 
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Analyst Opinion

The Other Oils & Fats Market in Malaysia has been experiencing minimal growth, influenced by factors such as market saturation, changing consumer preferences towards healthier options, and economic fluctuations affecting purchasing power.

Customer preferences:
In Malaysia, consumers are increasingly gravitating towards healthier oils and fats, spurred by rising health concerns and a growing awareness of nutritional information. This shift is evident in the demand for plant-based oils, such as olive and coconut oil, which are perceived as healthier alternatives. Additionally, younger demographics are influenced by social media trends promoting clean eating and natural ingredients, leading to a preference for organic and sustainably sourced products. This evolving lifestyle is reshaping the market landscape, prompting brands to innovate and cater to these emerging consumer preferences.

Trends in the market:
In Malaysia, the Other Oils & Fats market is experiencing a notable shift towards plant-based and healthier alternatives, driven by increasing health awareness among consumers. This trend is reflected in the growing popularity of oils such as avocado and flaxseed, which are prized for their nutritional benefits. Furthermore, the demand for organic and sustainably sourced products is rising, particularly among younger consumers influenced by social media. This evolution is prompting industry stakeholders to adapt their product offerings and marketing strategies to align with health-conscious consumer preferences, fostering innovation and sustainability within the sector.

Local special circumstances:
In Malaysia, the Other Oils & Fats market is shaped by the country's rich agricultural diversity and cultural preferences for specific oils. The tropical climate supports the cultivation of palm oil, coconut oil, and other local oils, which are integral to traditional cuisine. Additionally, the Malaysian government's emphasis on promoting sustainable palm oil production influences market dynamics, encouraging innovations in eco-friendly practices. Cultural celebrations and festivals often highlight the use of these oils, further embedding them into the national identity while driving demand for healthier alternatives among health-conscious consumers.

Underlying macroeconomic factors:
The Other Oils & Fats market in Malaysia is significantly influenced by macroeconomic factors such as commodity prices, trade policies, and environmental regulations. The global demand for palm oil and other edible oils fluctuates with economic conditions, impacting local production and export opportunities. Malaysia's national economic health, characterized by GDP growth and agricultural investment, fosters a supportive environment for oil and fat production. Fiscal policies aimed at promoting sustainable practices also play a crucial role, encouraging investments in eco-friendly technologies. Furthermore, consumer trends shifting towards health-conscious choices create additional dynamics in the market, driving innovation and diversification in oil products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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