Fresh Meat - Laos | Statista Market Forecast

Fresh Meat - Laos

Laos

Highlights

Revenue in the Fresh Meat market amounts to US$1.57bn in 2024. The market is expected to grow annually by 8.37% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$203.30 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 261.50m kg by 2029. The Fresh Meat market is expected to show a volume growth of 6.2% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 26.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Meat market in Laos is experiencing subdued growth, influenced by factors such as a slow adoption of digital technologies, limited health awareness among consumers, and challenges in providing convenient online services. Despite this, the market is expected to see growth in the coming years, driven by increasing demand for Beef & Veal, Pork, Poultry, Mutton & Goat, and Other Fresh Meat products.

Customer preferences: As the demand for healthier and sustainable food options rises, consumers in Laos are increasingly seeking fresh, locally sourced meat products at the Meat Market within The Food market. This trend is driven by a growing awareness of the impact of traditional meat production on the environment and animal welfare. Additionally, with the rise of social media and influencer culture, there is a growing interest in unique and exotic meat options, such as alternative proteins and game meat. This shift in preferences is also influenced by a younger, more health-conscious demographic who prioritize ethical and sustainable consumption practices.

Trends in the market: In Laos, the Fresh Meat Market within the Meat Market of The Food market is experiencing a shift towards sustainable and ethical meat production. This trend is driven by consumer demand for transparency and ethical sourcing, as well as government initiatives for sustainable agriculture. This trajectory is significant as it addresses environmental and social concerns while also appealing to a growing market of conscious consumers. Industry stakeholders should prioritize sustainable practices and transparency in order to stay competitive and meet evolving consumer demands.

Local special circumstances: In Laos, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's traditional agricultural practices and Buddhist beliefs. The majority of the population is engaged in subsistence farming, resulting in a high demand for locally sourced, organic meat. Additionally, cultural beliefs surrounding the consumption of certain types of meat, such as dog and cat, have a significant impact on market dynamics. These unique factors set the Fresh Meat Market in Laos apart from other markets and shape the preferences and buying behaviors of consumers.

Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in Laos is heavily influenced by macroeconomic factors such as economic growth, consumer spending patterns, and government policies. With a growing economy and increasing disposable income, there is a rising demand for high-quality and diverse meat products in Laos. Moreover, government initiatives to improve food safety and hygiene standards are driving the demand for fresh and hygienically processed meats. Additionally, the growing tourism industry in Laos is also contributing to the demand for fresh meat, as tourists seek to experience the country's unique cuisine. However, challenges such as limited infrastructure, high import costs, and fluctuations in global meat prices can impact the market's growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.