Non-Alcoholic Drinks - Laos

The Non-Alcoholic Drinks market in Laos has been experiencing significant growth in recent years. Customer preferences in the Non-Alcoholic Drinks market in Laos have been shifting towards healthier options. Consumers are becoming more conscious about their health and are actively seeking out beverages that are low in sugar and artificial ingredients. This trend is in line with the global movement towards healthier lifestyles, as consumers are becoming more aware of the negative health effects associated with excessive sugar consumption. As a result, there has been an increase in demand for natural and organic beverages, such as fruit juices, herbal teas, and coconut water. Another trend in the Non-Alcoholic Drinks market in Laos is the growing popularity of functional beverages. Functional beverages are drinks that offer additional health benefits beyond basic hydration. These can include energy drinks, sports drinks, and beverages fortified with vitamins, minerals, or other ingredients. This trend is driven by the increasing number of health-conscious consumers who are looking for beverages that not only quench their thirst but also provide them with added nutritional benefits. Local special circumstances in Laos have also contributed to the development of the Non-Alcoholic Drinks market. Laos is a landlocked country with a tropical climate, which makes it an ideal location for the production of fruits and other natural ingredients. The abundance of fresh fruits and herbs in the country has led to the availability of a wide variety of locally-produced non-alcoholic beverages. This has created opportunities for local entrepreneurs to enter the market and offer unique and innovative products that cater to the preferences of the local population. Underlying macroeconomic factors have also played a role in the growth of the Non-Alcoholic Drinks market in Laos. The country has been experiencing steady economic growth in recent years, which has resulted in an increase in disposable income levels. As a result, consumers have more purchasing power and are able to afford higher-quality and more expensive non-alcoholic beverages. Additionally, the tourism industry in Laos has been growing rapidly, attracting a large number of international tourists. These tourists often seek out local food and beverages, including non-alcoholic drinks, which has further boosted the demand for such products. In conclusion, the Non-Alcoholic Drinks market in Laos is developing in response to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The shift towards healthier options, the growing popularity of functional beverages, the availability of locally-produced beverages, and the increase in disposable income levels and tourism have all contributed to the growth of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.