Confectionery & Snacks - Laos

Laos

Highlights

Revenue in the Confectionery & Snacks market amounts to US$331.10m in 2024. The market is expected to grow annually by 6.37% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$135bn in 2024).
In relation to total population figures, per person revenues of US$42.80 are generated in 2024.
In the Confectionery & Snacks market, volume is expected to amount to 55.31m kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 3.9% in 2025.0.
The average volume per person in the Confectionery & Snacks market is expected to amount to 6.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Confectionery & Snacks Market in Laos has been experiencing slow growth, influenced by factors such as limited availability and affordability of digital technologies, low health consciousness among consumers, and traditional preferences for local snacks. Despite these challenges, the market is expected to see a minimal growth rate due to increasing urbanization and rising disposable incomes. Additionally, the introduction of healthier and premium snack options may also contribute to the market's growth in the future.

Customer preferences: One emerging trend in the Confectionery & Snacks Market within The Food market in Laos is the growing demand for healthier and more natural snack options. This is driven by increasing health consciousness among consumers, as well as a desire for locally-sourced and sustainably-produced products. As a result, there has been a rise in the availability of organic and plant-based snacks, as well as a shift towards using traditional ingredients in snack production. This trend reflects a larger movement towards healthier and more ethical consumption choices in the country.

Trends in the market: In Laos, the Confectionery & Snacks Market within The Food market is experiencing a rise in demand for healthier snack options. This trend is being driven by increasing health consciousness among consumers and a growing preference for natural and organic products. As a result, there is a shift towards healthier ingredients and innovative packaging to cater to this demand. This trend is expected to continue, with potential implications for industry stakeholders such as manufacturers and retailers who may need to adapt their product offerings and marketing strategies to meet the changing consumer preferences.

Local special circumstances: In Laos, the Confectionery & Snacks Market within The Food market is heavily influenced by the country's tropical climate and strong agricultural sector. This has led to a wide variety of locally sourced ingredients being used in snacks and sweets, catering to local tastes and preferences. Additionally, the market is also impacted by the country's Buddhist culture, which emphasizes moderation and mindfulness in consumption. This has led to a growing demand for healthier and natural snacking options. Moreover, the government's efforts to promote tourism have also created opportunities for the growth of the confectionery and snacks market, as travelers seek to try local delicacies and souvenirs. Overall, these unique factors contribute to the dynamic and diverse nature of the Confectionery & Snacks Market in Laos.

Underlying macroeconomic factors: The Confectionery & Snacks Market within The Food market in Laos is influenced by various macroeconomic factors, including global economic trends, national economic health, fiscal policies, and financial indicators. The market is expected to experience growth in the coming years due to the increasing disposable income of consumers, as well as the rising demand for convenient and indulgent food options. However, factors such as inflation, currency devaluation, and changes in consumer spending patterns could potentially hinder market growth. Moreover, government initiatives to promote domestic production and reduce reliance on imported goods could also impact the market in the long run.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.