Baby Cereals & Other Dried Baby Food - Americas

Americas

Highlights

Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$1.31bn in 2024. The market is expected to grow annually by 5.10% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$2bn in 2024).
In relation to total population figures, per person revenues of US$1.29 are generated in 2024.
In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 150.90m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 2.8% in 2025.0.
The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Baby Cereals & Other Dried Baby Food Market in the Americas is experiencing minimal growth, impacted by factors like changing consumer preferences and increasing competition. Rising health awareness and convenience of online services are also driving the market's growth.

Customer preferences: The Baby Cereals & Other Dried Baby Food Market within the Baby Food Market is experiencing a growing demand for organic and natural ingredients, as parents become more health-conscious and environmentally aware. Additionally, there is a trend towards personalized nutrition for babies, with parents seeking customized solutions for their child's specific dietary needs and preferences. This shift is influenced by a cultural focus on holistic wellness and a desire for transparency and clean label products.

Trends in the market: In the Americas, the demand for organic and natural baby food products is on the rise, driven by growing consumer awareness of health and wellness. This trend is expected to continue in the coming years, with parents increasingly seeking out cleaner and more nutritious options for their little ones. Additionally, there is a growing trend of online shopping for baby food, as busy parents look for convenience and a wider range of options. This shift towards e-commerce is expected to have a significant impact on the distribution and marketing strategies of baby food companies in the region.

Local special circumstances: In the Americas, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is greatly influenced by cultural factors. For instance, in Mexico, the consumption of traditional corn-based baby cereals is high due to cultural preferences. In Canada, the market is driven by a growing demand for organic and natural baby food options. Additionally, strict regulations on labeling and ingredient quality in the United States have led to a growing trend of "clean label" baby food products.

Underlying macroeconomic factors: The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as the state of the global economy, national economic conditions, fiscal policies, and financial indicators. Countries with stable and growing economies, favorable fiscal policies, and strong investments in the food industry are experiencing higher market growth compared to regions with economic instability and limited government support. Moreover, the increasing global demand for organic and natural baby food products, coupled with the rising awareness of the importance of nutrition in early childhood development, is driving the demand for baby cereals and other dried baby food products. Additionally, the growing population and rising disposable income in emerging markets are also contributing to the market growth, as parents are increasingly willing to spend more on high-quality and nutritious baby food products.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.