Skip to main content
  1. Market Insights
  2. Consumer
  3. Food
  4. Baby Food

Baby Cereals & Other Dried Baby Food - India

India
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$212.60m in 2024. The market is expected to grow annually by 10.64% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$0.15 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 34.12m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 8.1% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.0kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in India has seen minimal growth, with factors such as changing consumer preferences and increasing competition affecting the growth rate. This market is a part of the larger Baby Food Market in India, which is driven by rising health consciousness and the convenience of online services.

Customer preferences:
The Indian market for Baby Cereals & Other Dried Baby Food has seen a shift towards organic and natural products, driven by rising health consciousness and concern for the environment. Additionally, there has been an increase in demand for nutritious and convenient options, as more working mothers look for time-saving solutions to feed their babies. This trend is also reflected in the growing popularity of homemade baby food and the use of traditional ingredients like millets and lentils.

Trends in the market:
In India, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is seeing a rise in demand for organic and natural products, as consumers become more health-conscious and seek healthier options for their children. In addition, there is a growing trend of premiumization in the market, with parents willing to pay more for higher quality and innovative products. This trend is expected to continue in the coming years, driven by increasing disposable incomes and a shift towards more convenient and nutritious food options for infants and toddlers. These developments present opportunities for industry stakeholders to tap into this growing market and offer a wider range of products to meet the changing needs and preferences of consumers.

Local special circumstances:
In India, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is influenced by cultural preferences for homemade and organic baby food options. The country's diverse cuisine also leads to a wide variety of flavors and ingredients in baby food products. Additionally, regulatory measures such as mandatory fortification of certain nutrients in baby food products have shaped the market landscape.

Underlying macroeconomic factors:
The growth of the Baby Cereals & Other Dried Baby Food Market in India is heavily influenced by macroeconomic factors such as economic stability, government policies, and consumer spending. With a rapidly growing population and a rising middle class, India's economy is expected to continue its upward trend, leading to increased disposable income and higher demand for baby food products. Moreover, government initiatives promoting early childhood nutrition and the increasing awareness about the benefits of organic and natural baby food are also driving market growth. However, challenges such as inflation, currency fluctuations, and trade barriers may negatively impact the market in the country.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

Contact

Get in touch with us. We are happy to help.