The Download Games market in Morocco is experiencing significant growth due to customer preferences for mobile gaming, the increasing availability of smartphones, and the country's growing middle class. Customer preferences in Morocco are shifting towards mobile gaming as smartphones become more affordable and accessible. Mobile gaming offers convenience and portability, allowing users to play games anytime and anywhere. Additionally, the wide variety of game genres and options available in the download games market caters to different interests and preferences of Moroccan gamers. The increasing availability of smartphones in Morocco is also driving the growth of the download games market. As smartphone prices continue to decrease and internet connectivity improves, more Moroccans are able to afford and access smartphones. This has led to a larger user base for download games, as smartphones are the primary device for gaming in the country. Morocco's growing middle class is another factor contributing to the development of the download games market. As disposable incomes rise, more Moroccans have the financial means to spend on entertainment, including gaming. The download games market offers a cost-effective alternative to traditional console gaming, making it more accessible to the middle class. In addition to customer preferences and market dynamics, there are also local special circumstances that are driving the growth of the download games market in Morocco. The country has a young population, with a significant percentage of the population being under the age of 30. This demographic is more likely to engage in gaming activities, leading to a higher demand for download games. Furthermore, Morocco has a strong gaming community and culture, with local gaming events and competitions attracting a large number of participants and spectators. This local gaming ecosystem contributes to the growth and development of the download games market in the country. Underlying macroeconomic factors also play a role in the growth of the download games market in Morocco. The country's economy has been experiencing steady growth in recent years, leading to increased consumer spending power. This has created a favorable environment for the entertainment and gaming industry, including the download games market. Additionally, Morocco has been investing in its digital infrastructure, including internet connectivity, which has facilitated the growth of the download games market by providing a reliable and fast connection for gamers. Overall, the download games market in Morocco is developing due to customer preferences for mobile gaming, the increasing availability of smartphones, the growing middle class, local special circumstances, and underlying macroeconomic factors. As these factors continue to drive the growth of the market, it is expected that the download games market in Morocco will continue to expand in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the Video Games market. Digital video games are defined as fee-based video games distributed over the internet. These include online games, download games, mobile games, and gaming networks. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.Modeling approach / market size:
The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.Forecasts:
We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.
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