Vegetables - Gabon

Gabon

Highlights

Revenue in the Vegetables market amounts to US$311.10m in 2024. The market is expected to grow annually by 4.31% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$159bn in 2024).
In relation to total population figures, per person revenues of US$125.20 are generated in 2024.
In the Vegetables market, volume is expected to amount to 135.90m kg by 2029. The Vegetables market is expected to show a volume growth of 2.4% in 2025.0.
The average volume per person in the Vegetables market is expected to amount to 49.7kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Vegetables Market in Gabon has shown minimal growth, influenced by factors such as limited agricultural infrastructure, fluctuating consumer preferences, and competition from imported products, which impacts both fresh and processed vegetable segments.

Customer preferences: Consumers in Gabon are increasingly prioritizing health and wellness, which is reshaping their preferences in the vegetables market. There's a noticeable shift towards organic and locally sourced produce, reflecting a growing awareness of nutritional benefits and sustainable practices. Additionally, urbanization and a younger demographic are fostering demand for convenience, prompting interest in pre-packaged and ready-to-cook vegetable options. Cultural events and traditional dishes are also influencing purchasing decisions, leading to a renewed appreciation for indigenous vegetables in daily diets.

Trends in the market: In Gabon, the Vegetables Market is experiencing a surge in demand for organic and locally sourced produce as health-conscious consumers increasingly seek nutritional benefits and sustainable options. Urbanization is driving a younger demographic to prefer convenience, leading to a rise in pre-packaged and ready-to-cook vegetable products. Additionally, the resurgence of interest in indigenous vegetables reflects cultural influences on dietary choices. These trends signify a pivotal shift towards healthier eating habits, presenting opportunities for industry stakeholders to innovate in product offerings and marketing strategies that align with consumer preferences.

Local special circumstances: In Gabon, the Vegetables Market is shaped by a rich biodiversity and favorable climate that supports the cultivation of a variety of indigenous vegetables, enhancing local culinary traditions. The cultural significance of these vegetables encourages their consumption, as they are integral to traditional dishes. Additionally, government initiatives promoting sustainable agriculture and organic farming practices are fostering a regulatory environment conducive to growth. Urban migration is also influencing preferences for convenience-oriented products, leading to a burgeoning market for ready-to-use vegetable options that cater to the fast-paced lifestyles of urban dwellers.

Underlying macroeconomic factors: The Vegetables Market in Gabon is significantly influenced by macroeconomic factors such as national economic stability, agricultural investment, and global trade dynamics. A healthy national economy characterized by rising GDP and lower inflation rates enhances consumer purchasing power, driving demand for fresh produce. Government support for agriculture through subsidies and infrastructure development fosters a more resilient supply chain. Additionally, global trends towards organic and sustainable farming practices resonate with local initiatives, further boosting market growth. Fluctuations in global commodity prices can also impact local vegetable prices, influencing consumer choices and market dynamics.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.