Key regions: Russia, Spain, South Korea, Philippines, United States
The Yogurt market in Western Africa is experiencing subdued growth due to various factors such as low awareness of health benefits, limited access to digital technologies, and a preference for traditional dairy products. Despite this, the convenience of online services may drive future growth.
Customer preferences: Consumers in Western Africa are increasingly looking for healthier and more convenient food options, leading to a rise in demand for yogurt as a nutritious and satisfying snack. This trend is fueled by the region's growing health consciousness and a shift towards more Westernized dietary preferences. In addition, the rising middle class and urbanization have resulted in a more fast-paced lifestyle, driving the need for on-the-go and convenient food choices. As a result, there has been a surge in the availability and variety of yogurt products in the market, catering to different tastes and dietary requirements. This trend is expected to continue, with more innovative and healthier yogurt options emerging in the market.
Trends in the market: In Western Africa, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is experiencing a surge in demand for healthy and nutritious dairy products. This trend is being driven by a growing awareness of the health benefits of yogurt and a shift towards healthier diets. Additionally, there is a rising demand for locally produced yogurt as consumers prioritize supporting local businesses. This trend is expected to continue, offering opportunities for industry stakeholders to expand their market share and meet the evolving needs of consumers in the region.
Local special circumstances: In Western Africa, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the region's traditional dairy consumption habits and its growing urbanization. With a large population of lactose-intolerant individuals, the market has seen a rise in the popularity of non-dairy yogurt alternatives. Additionally, the region's hot climate has led to a preference for chilled and flavored yogurts. Furthermore, regulatory barriers and limited infrastructure in certain countries have hindered the growth of the market. These unique factors shape the demand and supply dynamics of the Yogurt Market in Western Africa.
Underlying macroeconomic factors: The Yogurt Market of the Dairy Products & Eggs Market within The Food market is greatly influenced by macroeconomic factors in Western Africa. Economic stability, government policies, and consumer spending power are key factors that impact the growth of this market. Countries with stable economies and supportive fiscal policies have a higher demand for dairy products, including yogurt. On the other hand, countries with economic instability and limited consumer spending power may experience slower market growth. Moreover, the increasing health consciousness and rising disposable income in Western Africa are also contributing to the growth of the yogurt market in the region.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).Modeling approach:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.
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