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Yogurt - Western Africa

Western Africa
  • Revenue in the Yogurt market amounts to US$2.94bn in 2024. The market is expected to grow annually by 9.76% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$46bn in 2024).
  • In relation to total population figures, per person revenues of US$7.11 are generated in 2024.
  • In the Yogurt market, volume is expected to amount to 864.00m kg by 2029. The Yogurt market is expected to show a volume growth of 1.6% in 2025.0.
  • The average volume per person in the Yogurt market is expected to amount to 1.9kg in 2024.

Definition:

The Yogurt market covers products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Natural/plain yogurt
  • Flavored yogurt (e.g. Vanilla yogurt, fruit-flavored yogurt)
  • Greek yogurt
  • Whole milk yogurt, low-fat yogurt, non-fat yogurt
  • Probiotic yogurt, lactose-free yogurt

Out-Of-Scope

  • Milk
  • Cream cheese
  • Cheese
  • Curdled milk
  • Butter milk
  • Yogurt drinks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Yogurt market in Western Africa is experiencing subdued growth due to various factors such as low awareness of health benefits, limited access to digital technologies, and a preference for traditional dairy products. Despite this, the convenience of online services may drive future growth.

Customer preferences:
Consumers in Western Africa are increasingly looking for healthier and more convenient food options, leading to a rise in demand for yogurt as a nutritious and satisfying snack. This trend is fueled by the region's growing health consciousness and a shift towards more Westernized dietary preferences. In addition, the rising middle class and urbanization have resulted in a more fast-paced lifestyle, driving the need for on-the-go and convenient food choices. As a result, there has been a surge in the availability and variety of yogurt products in the market, catering to different tastes and dietary requirements. This trend is expected to continue, with more innovative and healthier yogurt options emerging in the market.

Trends in the market:
In Western Africa, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is experiencing a surge in demand for healthy and nutritious dairy products. This trend is being driven by a growing awareness of the health benefits of yogurt and a shift towards healthier diets. Additionally, there is a rising demand for locally produced yogurt as consumers prioritize supporting local businesses. This trend is expected to continue, offering opportunities for industry stakeholders to expand their market share and meet the evolving needs of consumers in the region.

Local special circumstances:
In Western Africa, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the region's traditional dairy consumption habits and its growing urbanization. With a large population of lactose-intolerant individuals, the market has seen a rise in the popularity of non-dairy yogurt alternatives. Additionally, the region's hot climate has led to a preference for chilled and flavored yogurts. Furthermore, regulatory barriers and limited infrastructure in certain countries have hindered the growth of the market. These unique factors shape the demand and supply dynamics of the Yogurt Market in Western Africa.

Underlying macroeconomic factors:
The Yogurt Market of the Dairy Products & Eggs Market within The Food market is greatly influenced by macroeconomic factors in Western Africa. Economic stability, government policies, and consumer spending power are key factors that impact the growth of this market. Countries with stable economies and supportive fiscal policies have a higher demand for dairy products, including yogurt. On the other hand, countries with economic instability and limited consumer spending power may experience slower market growth. Moreover, the increasing health consciousness and rising disposable income in Western Africa are also contributing to the growth of the yogurt market in the region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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