Confectionery & Snacks - Botswana

  • Botswana
  • Revenue in the Confectionery & Snacks market amounts to US$413.00m in 2024. The market is expected to grow annually by 8.60% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$135bn in 2024).
  • In relation to total population figures, per person revenues of US$151.90 are generated in 2024.
  • In the Confectionery & Snacks market, volume is expected to amount to 61.11m kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 5.2% in 2025.
  • The average volume per person in the Confectionery & Snacks market is expected to amount to 18.2kg in 2024.

Key regions: Philippines, South Korea, Canada, Japan, China

 
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Analyst Opinion

The Confectionery & Snacks Market in Botswana is experiencing minimal growth due to factors such as low disposable income, limited product variety and health concerns among consumers. However, as digitalization and health awareness continue to increase, the market is expected to witness a gradual growth in the coming years. Online sales and convenient packaging options are also contributing to the market's growth.

Customer preferences:
The Confectionery & Snacks Market in Botswana is experiencing a shift towards healthier and more sustainable options as consumers become more health-conscious. This has led to a rise in demand for organic and all-natural snacks, as well as alternatives to traditional sweets and candies. Additionally, there is a growing trend towards plant-based and vegan snacks, driven by the increasing number of individuals adopting these diets for ethical, health, and environmental reasons. The rise in health and wellness awareness is also reflected in the growing popularity of sugar-free and low-calorie options in the market.

Trends in the market:
In Botswana, the Confectionery & Snacks Market within The Food market is experiencing a shift towards healthier and more sustainable options. Consumers are increasingly seeking out organic and natural snacks, as well as those with reduced sugar and fat content. This trend is expected to continue, as health consciousness and environmental awareness continue to rise. Industry stakeholders should adapt to these changing preferences by expanding their product offerings to include healthier options and promoting sustainable practices in their production processes. Failure to do so may result in losing a significant share of the market to competitors who cater to these trends.

Local special circumstances:
In Botswana, the Confectionery & Snacks Market within The Food market is heavily influenced by the country's unique cultural and geographical factors. With a growing urban population and increasing disposable income, there is a high demand for convenient and affordable snacks and treats. Additionally, Botswana's strict regulations on imported goods have led to a rise in locally produced confectionery and snacks, catering to the preferences and tastes of the local market. Furthermore, the country's diverse landscape and climate have also influenced the types of snacks and treats popular among consumers, with a focus on ingredients and flavors that are locally sourced and traditional.

Underlying macroeconomic factors:
The Confectionery & Snacks Market within The Food market in Botswana is impacted by various macroeconomic factors, such as the country's economic stability, global economic trends, fiscal policies, and other financial indicators. Botswana's stable economic growth and consumer spending power have contributed to the growth of the Confectionery & Snacks Market. Additionally, the increasing urbanization and rising disposable income have led to a growing demand for convenience food, including snacks and confectionery products. However, fluctuating commodity prices and supply chain disruptions can affect the market's performance. Moreover, government initiatives to promote domestic production and reduce imports could also impact the market's growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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