Breakfast Cereals - Finland

Finland

Highlights

Revenue in the Breakfast Cereals market amounts to US$95.08m in 2024. The market is expected to grow annually by 2.56% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$23bn in 2024).
In relation to total population figures, per person revenues of US$17.13 are generated in 2024.
In the Breakfast Cereals market, volume is expected to amount to 6.35m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 0.6% in 2025.0.
The average volume per person in the Breakfast Cereals market is expected to amount to 1.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Breakfast Cereals Market in Finland has seen minimal growth due to factors such as a decline in consumer interest, increasing health consciousness, and the convenience of alternative breakfast options.

Customer preferences: The Finnish breakfast cereal market has seen a rise in demand for healthier options, with consumers becoming more health-conscious and seeking products that cater to their dietary preferences and restrictions. This trend has led to an increase in gluten-free and organic cereal offerings, as well as a focus on sustainable and locally sourced ingredients. Additionally, there has been a growing interest in plant-based options, as consumers become more environmentally conscious and look for alternatives to traditional animal-based products. These shifts in consumer preferences are driven by a combination of cultural values and changing lifestyle factors.

Trends in the market: In Finland, the Breakfast Cereals Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options. Consumers are increasingly demanding products with lower sugar and salt content, as well as those made with natural and organic ingredients. This trend is driven by a growing awareness of the importance of a balanced diet and the role of breakfast in overall health. As a result, manufacturers are innovating to cater to this demand, with new products such as high-protein and gluten-free cereals entering the market. This trend is expected to continue, presenting opportunities for industry players to capitalize on the growing health-conscious consumer base. Additionally, with the rise of e-commerce and online shopping, there is potential for companies to expand their reach and tap into new markets.

Local special circumstances: In Finland, the Breakfast Cereals market is driven by the country's high demand for healthy and convenient breakfast options. The market is dominated by local brands that cater to the Finnish taste preferences and nutritional requirements. Additionally, the country's strict regulations on food labeling and advertising have resulted in a market that prioritizes transparency and quality. This has led to the popularity of organic and whole grain cereals among health-conscious consumers. Furthermore, Finland's cold climate and long winters have also influenced the market, with an increase in demand for hot and hearty cereal options.

Underlying macroeconomic factors: The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Finland is heavily influenced by macroeconomic factors such as the country's economic health, global economic trends, fiscal policies, and other financial indicators. With a strong and stable economy, Finland has a favorable regulatory environment and high investment in healthcare infrastructure, leading to faster market growth. In addition, the rising prevalence of chronic diseases and an aging population are driving the demand for healthier breakfast options, promoting the growth of the Breakfast Cereals Market in Finland.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.