Spreads & Sweeteners - Northern Europe

Northern Europe

Highlights

Revenue in the Spreads & Sweeteners market amounts to US$1.32bn in 2024. The market is expected to grow annually by 4.17% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$144bn in 2024).
In relation to total population figures, per person revenues of US$38.96 are generated in 2024.
In the Spreads & Sweeteners market, volume is expected to amount to 310.10m kg by 2029. The Spreads & Sweeteners market is expected to show a volume growth of 2.1% in 2025.0.
The average volume per person in the Spreads & Sweeteners market is expected to amount to 8.4kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Spreads & Sweeteners market in Northern Europe is experiencing negligible growth due to factors such as low consumer awareness, limited adoption of digital technologies, and traditional preferences for natural sweeteners. However, with increasing health consciousness and the convenience of online shopping, the market is expected to see slight growth in the coming years.

Customer preferences: Consumers in Northern Europe are increasingly turning to healthier and more sustainable food options, leading to a rise in demand for natural and organic spreads and sweeteners. This trend is driven by a growing awareness of the health benefits of these products and a desire for more environmentally friendly choices. Additionally, the rise of vegan and plant-based diets in the region has also contributed to the demand for healthier and ethically sourced spreads and sweeteners. This shift towards more conscious and mindful consumption is expected to continue in the coming years.

Trends in the market: In Northern Europe, the Spreads & Sweeteners Market within The Food market is seeing a rise in demand for natural and organic products, as consumers become more health-conscious. This has led to an increase in the use of alternative sweeteners, such as stevia and monk fruit, in place of traditional sugar. Additionally, there is a growing trend of plant-based spreads, such as nut butters, as consumers seek healthier and more sustainable options. These trends are expected to continue in the coming years, presenting opportunities for industry players to innovate and cater to changing consumer preferences.

Local special circumstances: In Northern Europe, the Spreads & Sweeteners Market within The Food market is heavily influenced by the region's high consumption of natural and organic products. This trend is driven by the strong consumer demand for sustainable and healthy food options, as well as strict regulatory standards for food production. Additionally, Northern Europe's cold climate makes it challenging to grow certain crops, resulting in a higher demand for imported products. This unique combination of factors creates a competitive market for Spreads & Sweeteners, with a focus on quality and sustainability.

Underlying macroeconomic factors: The Spreads & Sweeteners Market within The Food market is greatly impacted by macroeconomic factors such as economic growth, consumer spending, and trade policies. Countries with stable economic growth and higher consumer spending power tend to see a rise in demand for premium and healthier food options, including spreads and sweeteners. Moreover, favorable trade policies and agreements can also boost the market, as they facilitate the import and export of ingredients used in the production of spreads and sweeteners, leading to a wider variety of products for consumers. On the other hand, economic downturns and restrictive trade policies can hinder market growth by limiting consumer spending and increasing production costs.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.