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Baby Cereals & Other Dried Baby Food - Northern Europe

Northern Europe
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$86.29m in 2024. The market is expected to grow annually by 6.04% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$2.55 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 6.29m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 4.4% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.2kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in Northern Europe is experiencing minimal growth, influenced by factors such as increasing health awareness and the convenience of online services. This growth is driven by rising demand for healthy and convenient options for feeding babies in the region.

Customer preferences:
Consumers in Northern Europe are increasingly prioritizing convenience and sustainability when it comes to baby food. This has led to a rise in demand for organic and locally sourced options, as well as innovative packaging solutions that offer ease of use and reduced environmental impact. Additionally, there is a growing interest in personalized nutrition for babies, with parents seeking out specific ingredients and formulations to meet their child's unique needs. These trends are driven by a combination of cultural values, such as a focus on health and environmental consciousness, as well as demographic shifts towards more health-conscious and digitally-savvy parents.

Trends in the market:
In Northern Europe, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is seeing a rise in demand for organic and natural products. This trend is driven by increasing awareness of the benefits of natural ingredients and concerns over the use of chemicals and additives in baby food. As a result, manufacturers are focusing on developing healthier and more sustainable options to meet this demand. This shift towards natural and organic products is expected to continue, with potential implications for industry stakeholders such as increased competition and the need for transparent and sustainable sourcing practices.

Local special circumstances:
In Northern Europe, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is influenced by the cultural emphasis on healthy and organic food options. This translates to a demand for all-natural and additive-free baby food products. Additionally, strict regulations on food safety and labeling standards drive manufacturers to produce high-quality and transparent products. The region's high disposable income and busy lifestyles also contribute to the popularity of convenient and nutritious baby food options. These factors set the Northern European market apart from others, creating a unique and competitive landscape for the Baby Cereals & Other Dried Baby Food Market within The Food market.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market within The Food market is heavily influenced by macroeconomic factors. Global economic trends, such as fluctuations in consumer spending and changes in international trade policies, can impact the demand for baby food products. National economic health, including GDP growth and employment rates, also plays a significant role in the performance of the market. Fiscal policies, such as taxation and government spending, can affect the affordability and accessibility of baby food products for consumers. Other relevant financial indicators, such as inflation rates and exchange rates, can also impact market performance. Overall, a stable and prosperous macroeconomic environment is essential for the growth of the Baby Cereals & Other Dried Baby Food Market within The Food market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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