Spices & Culinary Herbs - Pakistan

Revenue in the Salt & Other Spices market amounts to US$249.00m in 2024. The market is expected to grow annually by 6.90% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$11bn in 2024).
In relation to total population figures, per person revenues of US$1.01 are generated in 2024.
In the Salt & Other Spices market, volume is expected to amount to 12.97m kg by 2029. The Salt & Other Spices market is expected to show a volume growth of 1.2% in 2025.0.
The average volume per person in the Salt & Other Spices market is expected to amount to 0.1kg in 2024.

Definition:

The Spices and Culinary Herbs market covers salt, dried seeds, fruits, etc. that are added to food to modify the taste, scent, and color. Examples of culinary herbs include pepper, chilis, curry, parsley, rosemary, and thyme.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Salt, flavor salt
Spices (e.g. black pepper, paprika, cumin, coriander, cinnamon)
Culinary herbs (e.g. basil, parsley, rosemary, oregano

Seasonings
Out-of-home consumption

In Pakistan, the Spices & Culinary Herbs Market within the Sauces & Spices Market of The Food market is experiencing minimal growth, influenced by factors such as low consumer awareness and limited online availability. Despite this, the market is still expanding due to the country's rich culinary culture and growing demand for locally sourced ingredients.

Customer preferences: In Pakistan, there has been a noticeable increase in the demand for locally-sourced and organic spices and culinary herbs. This trend is driven by a growing interest in healthier and more sustainable food options, as well as a desire to support local farmers and businesses. Additionally, there is a growing awareness of the health benefits of incorporating traditional spices and herbs into daily meals. As a result, there has been a shift towards using more natural and traditional ingredients in cooking, rather than relying on processed or artificial seasonings.

Trends in the market: In Pakistan, the Spices & Culinary Herbs Market within the Sauces & Spices Market is experiencing a surge in demand for organic and locally sourced spices and herbs. This trend is driven by a growing awareness among consumers about the health benefits of natural ingredients and the desire to support local farmers. As a result, industry stakeholders are focusing on expanding their product portfolios to cater to this demand, while also investing in sustainable sourcing practices. This trend is expected to continue, with potential implications including increased competition among market players and potential growth opportunities for small-scale farmers.

Local special circumstances: In Pakistan, the Spices & Culinary Herbs Market of the Sauces & Spices Market within The Food market is heavily influenced by the country's rich culinary culture and diverse cuisine. The use of local spices and herbs, such as cumin, coriander, and turmeric, is deeply ingrained in traditional dishes and contributes to the unique flavors of Pakistani cuisine. Additionally, government regulations play a significant role in the market, with strict quality and safety standards for imported spices and herbs. This has led to the rise of local producers, creating a competitive market for both domestic and international brands.

Underlying macroeconomic factors: The Spices & Culinary Herbs Market of the Sauces & Spices Market within The Food market in Pakistan is strongly influenced by macroeconomic factors such as national economic health, government policies, and global economic trends. The country's stable economic growth and increasing disposable income levels have resulted in a growing demand for high-quality and exotic spices. Additionally, favorable government policies such as tax incentives and investments in the agriculture sector have encouraged the growth of the spices and culinary herbs market. On a global scale, the increasing popularity of Pakistani cuisine and the growing trend of using natural and organic ingredients in food preparation have also contributed to the market's growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.