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Baby Snacks & Others - Pakistan

Pakistan
  • Revenue in the Baby Snacks & Others market amounts to US$180.10k in 2024. The market is expected to grow annually by 16.95% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$0.00 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 14.96k kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 17.0% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others Market in Pakistan is experiencing steady growth due to rising demand for convenient and healthy baby food options. Factors such as increasing disposable income and growing health awareness among parents are driving this average growth rate. Online sales and innovative product offerings are also impacting the market's growth.

Customer preferences:
In Pakistan, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a shift towards healthier and more organic options. This trend is driven by a growing awareness of the benefits of natural ingredients and a desire to provide the best nutrition for babies. Additionally, there is a rising demand for convenient and on-the-go baby snacks, reflecting the busy lifestyles of modern parents. This has led to a surge in the availability of healthy and portable options, catering to the needs of time-strapped parents.

Trends in the market:
In Pakistan, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a shift towards healthier and organic options. With increasing awareness among parents about the importance of nutrition for their children, there is a rising demand for organic and natural baby snacks. Additionally, there is a growing trend of introducing global flavors and innovative packaging in the market, catering to the evolving taste preferences of young consumers. This trajectory towards healthier and more diverse options is significant for the industry as it presents opportunities for growth and differentiation. However, it also poses challenges for industry stakeholders to keep up with changing consumer demands and maintain competitive advantage.

Local special circumstances:
In Pakistan, the Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by the country's large population and high birth rate. The market is also affected by cultural factors, such as a preference for homemade baby food and a strong emphasis on natural and organic ingredients. Additionally, the regulatory environment plays a significant role, as strict labeling and safety regulations are enforced to ensure the quality and safety of baby food products. These unique local factors contribute to the dynamic and competitive nature of the market.

Underlying macroeconomic factors:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is significantly impacted by macroeconomic factors such as economic stability, consumer spending power, and government policies. In countries with a stable economy and high disposable income, the demand for convenient and nutritious baby snacks is on the rise. However, in regions with economic challenges and low consumer spending, the market growth is hindered. Additionally, government initiatives to promote healthy eating habits and increase accessibility to nutritious food options also play a crucial role in shaping the Baby Snacks & Others Market. Moreover, the increasing awareness about the importance of early childhood nutrition and the growing trend of on-the-go snacking are also driving the market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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