Skip to main content
  1. Market Insights
  2. Consumer
  3. Food

Meat - Estonia

Estonia
  • Revenue in the Meat market amounts to US$840.90m in 2024. The market is expected to grow annually by 5.32% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$273bn in 2024).
  • In relation to total population figures, per person revenues of US$637.50 are generated in 2024.
  • In the Meat market, volume is expected to amount to 97.39m kg by 2029. The Meat market is expected to show a volume growth of 2.9% in 2025.0.
  • The average volume per person in the Meat market is expected to amount to 65.3kg in 2024.

Definition:

The Meat market covers animal (both domestic and wild) and non-animal meat that are bought and consumed for nutrient-based purposes.

Structure:

The market consists of 3 different submarkets:

  • The Fresh Meat market covers meat from both domestic and wild animals that are fresh, chilled, or frozen. This market is divided into five submarkets: beef & veal, pork, mutton & goat, poultry, and other fresh meat.
  • The Processed Meat market covers all types of meat that has been dried, salted, brined, or smoked. This segment is divided into three subsegments: cold & roast meat products, ham & bacon, sausages.
  • The Meat Substitutes market covers meat-replacement food items created from vegetarian or vegan components.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Fresh Meat
  • Processed Meat
  • Meat Substitutes

Out-Of-Scope

  • Meat-based ready-to-eat meals
  • Out-of-home consumption
Meat: market data & analysis - Cover

Market Insights report

Meat: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Meat market in Estonia is experiencing minimal growth, influenced by factors such as the increasing demand for locally sourced, sustainable meat products, and consumers' growing interest in plant-based meat substitutes. Despite the convenience of online shopping, traditional butcher shops remain popular due to their high-quality, fresh meat options. The processed meat market is also affected by health concerns and a shift towards healthier alternatives.

    Customer preferences:
    As Estonian consumers become more health-conscious, the demand for organic and sustainable meat products is on the rise. This trend is driven by a growing awareness of the environmental impact of factory farming and a desire for healthier and more ethically sourced food options. In addition, there has been a shift towards plant-based diets, with more consumers choosing to reduce their meat consumption or switch to alternative protein sources. This is influenced by changing lifestyle factors, such as a focus on wellness and ethical considerations, and reflects a wider global trend towards more conscious and mindful eating.

    Trends in the market:
    In Estonia, there has been a surge in demand for locally sourced and organic meat products, with consumers becoming increasingly conscious of their food choices and the impact on the environment. This trend is expected to continue, as consumers prioritize sustainability and ethical practices in their purchasing decisions. As a result, there is a growing market for small-scale, family-owned meat producers who can provide high-quality, traceable products. This shift towards more sustainable and ethical meat production has significant implications for industry stakeholders, as it requires changes in production methods and supply chain management. It also presents opportunities for niche players to enter the market and cater to the growing demand for sustainable meat options.

    Local special circumstances:
    In Estonia, the Meat Market within The Food market is heavily influenced by the country's traditional cuisine and cultural preferences. Pork is the most commonly consumed meat, with traditional dishes like blood sausages and smoked meats being popular. Additionally, the country's small size and proximity to neighboring countries also impact the market, with imported meats from Finland and Russia being widely available. The government's strict regulations on food safety and quality also contribute to the unique dynamics of the Meat Market in Estonia.

    Underlying macroeconomic factors:
    The Meat Market within The Food market in Estonia is greatly influenced by macroeconomic factors such as the country's economic stability, global economic trends, and government policies. The growth of the market is largely dependent on the overall economic health of the country, as well as its fiscal policies and other financial indicators. For instance, a strong and stable economy typically leads to increased consumer spending and higher demand for meat products. On the other hand, economic downturns can result in reduced consumer confidence and lower purchasing power, leading to a decline in market growth. Furthermore, market performance can also be affected by global economic trends, such as fluctuations in exchange rates and trade policies. Therefore, it is important to closely monitor and analyze these factors in order to understand and predict the market's performance in Estonia.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

    Consumer

    Access more Market Insights on Consumer topics with our featured report

    Meat: market data & analysis - BackgroundMeat: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Explore more high-quality data on related topic

    Global meat industry - statistics & facts

    In the past, many cultures considered meat a luxury that could only be enjoyed on special occasions or certain days of the week, while today it is a staple that can be found in nearly all restaurants and many kitchens all over the world. The market value of the meat industry is expected to rise from 897.5 billion U.S. dollars in 2021 to over 1.3 trillion dollars by 2027. In 2022, the United States saw the highest revenue from meat products and sausages, over five billion U.S. dollars more than the second largest meat market in the world, Germany with a revenue of over 33.6 billion U.S. dollars. France, Russia, and Mexico are finishing the top five countries with the biggest revenue from processed meats.
    More data on the topic

    Contact

    Get in touch with us. We are happy to help.