Milk - Northern Europe

Northern Europe

Highlights

Revenue in the Milk market amounts to US$4.03bn in 2024. The market is expected to grow annually by 4.79% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$71bn in 2024).
In relation to total population figures, per person revenues of US$119.00 are generated in 2024.
In the Milk market, volume is expected to amount to 2.14bn kg by 2029. The Milk market is expected to show a volume growth of 1.4% in 2025.0.
The average volume per person in the Milk market is expected to amount to 58.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Milk Market in Northern Europe, within The Food market, is experiencing minimal growth due to factors like changing consumer preferences, increasing competition, and fluctuating milk prices. Despite this, the Milk Market continues to grow, driven by the high demand for dairy products and eggs in the region.

Customer preferences: There has been a noticeable shift towards health-consciousness among consumers in Northern Europe, leading to a surge in demand for non-dairy milk alternatives such as almond, soy, and oat milk. This trend is driven by increasing concerns over animal welfare, environmental sustainability, and personal health. Additionally, there has been a rise in demand for organic and locally sourced dairy products, as consumers prioritize ethical and sustainable food production. This shift towards alternative milk options and sustainable dairy products is influenced by the region's cultural values of health and environmental awareness.

Trends in the market: In Northern Europe, the Milk Market within the Dairy Products & Eggs Market is seeing a rise in demand for organic and plant-based milk alternatives. This trend is driven by consumers' increasing focus on health and sustainability. Additionally, there is a growing interest in premium and niche dairy products, such as artisanal cheese and specialty yogurts. These trends are significant for industry stakeholders as they present opportunities for product diversification and innovation. However, they also pose challenges in terms of supply chain and production adjustments. Overall, the trajectory of these trends suggests the need for dairy companies to adapt to changing consumer preferences and invest in sustainable and innovative practices to remain competitive in the market.

Local special circumstances: In Northern Europe, the Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the region's strong dairy culture and traditions. The high demand for organic and sustainable dairy products drives market growth, as consumers prioritize health and environmental considerations. Additionally, strict regulations on animal welfare and quality standards ensure a high level of product trust and safety. Northern Europe's cold climate also supports the dairy industry, as cows produce more milk in cooler temperatures. The combination of these factors creates a unique market dynamic that sets it apart from other regions in the world.

Underlying macroeconomic factors: The Milk Market of the Dairy Products & Eggs Market within The Food market in Northern Europe is heavily influenced by macroeconomic factors such as consumer preferences, government policies, and global economic trends. The region's stable economic health and strong emphasis on sustainability have led to an increased demand for organic and locally-sourced milk products. Moreover, with the rise in health-conscious consumers, there has been a growing demand for plant-based milk alternatives. The presence of strict regulations and high standards for dairy production also plays a significant role in shaping the market. Additionally, the increasing popularity of e-commerce and online grocery shopping has opened up new avenues for the distribution and sales of dairy products in the region.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.