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Baby Cereals & Other Dried Baby Food - Senegal

Senegal
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$4.94m in 2024. The market is expected to grow annually by 5.10% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$0.27 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 538.10k kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 4.9% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.0kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in Senegal is experiencing subdued growth, impacted by factors such as low birth rates and economic challenges. Despite this, the market is showing potential due to increasing awareness of infant nutrition and convenience of online shopping.

Customer preferences:
The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market has seen a rise in demand for organic and natural options, as consumers become more health-conscious. This trend is also influenced by the growing number of parents who prioritize sustainable and environmentally-friendly products. Additionally, there has been a shift towards convenient and on-the-go options, as busy parents look for ways to streamline their daily routines.

Trends in the market:
In Senegal, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is seeing a rise in demand for organic and all-natural products. This trend is driven by a growing awareness of the benefits of organic food and a desire for healthier options for infants. As a result, major players in the industry are expanding their product lines to include more organic options. This trend is expected to continue, as consumers become more health-conscious and seek out products that align with their values. Additionally, there is a growing market for locally sourced and sustainable products, as consumers prioritize supporting local producers and reducing their environmental impact. These trends have significant implications for industry stakeholders, who must adapt their strategies to meet the changing demands of consumers.

Local special circumstances:
In Senegal, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is influenced by the country's traditional baby feeding practices, where homemade porridge and mashed fruits and vegetables are preferred over packaged baby food. Additionally, limited access to clean water and refrigeration in rural areas has led to a demand for shelf-stable baby food products. The government's efforts to promote exclusive breastfeeding for the first six months of a baby's life have also impacted the market, with a focus on complementary feeding after that period.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. The market performance is impacted by the overall economic stability and growth of the country, as well as government policies related to food and nutrition. Additionally, changing consumer lifestyles and increasing awareness about the importance of early childhood nutrition are also driving the demand for baby cereals and other dried baby food products. Furthermore, the rising birth rates and growing population in Senegal are expected to contribute to the growth of the market in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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