Food - Albania

  • Albania
  • Revenue in the Food market amounts to US$8.17bn in 2024. The market is expected to grow annually by 7.39% (CAGR 2024-2029).
  • The market's largest segment is the segment Meat with a market volume of US$1.81bn in 2024.
  • In global comparison, most revenue is generated in China (US$1,601bn in 2024).
  • In relation to total population figures, per person revenues of US$2,891.00 are generated in 2024.
  • In the Food market, 1.4% of total revenue will be generated through online sales by 2024.
  • In the Food market, volume is expected to amount to 2,054.00m kg by 2029. The Food market is expected to show a volume growth of 4.0% in 2025.
  • The average volume per person in the Food market is expected to amount to 623.50kg in 2024.

Key regions: United States, Canada, China, India, South Korea

 
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Analyst Opinion

The Food market in Albania has seen minimal growth due to a combination of factors including low consumer awareness, limited access to digital technologies, and a lack of convenience in online food services. However, the market is expected to gradually grow as more consumers become health conscious and demand for healthier options, such as fruits and vegetables, increases. Additionally, the introduction of new products such as dairy alternatives and plant-based meats may also drive market growth.

Customer preferences:
Consumers in Albania are increasingly embracing convenience and efficiency in their food shopping habits. This has led to a rise in demand for online grocery delivery services and meal kit subscriptions. Additionally, there has been a shift towards healthier and more sustainable food choices, with a growing interest in organic and locally-sourced products. This trend is influenced by a growing awareness of the environmental impact of food production and a desire for healthier lifestyles. As a result, there is a growing market for eco-friendly and health-focused food options in Albania.

Trends in the market:
In Albania, The Food market is experiencing a surge in online food delivery services, with more consumers opting for the convenience and safety of ordering food from home. This trend is expected to continue as the country recovers from the COVID-19 pandemic, providing opportunities for digitalization and innovation in the food industry. Additionally, there is a growing trend of using locally-sourced and organic ingredients in food products, catering to the increasing demand for healthy and sustainable options. This trend highlights the importance of sustainability and transparency for industry stakeholders, who may need to adapt their sourcing and production methods to meet consumer preferences. Furthermore, there is a potential for collaborations between local farmers and food businesses to support the development of a thriving and sustainable food market in Albania.

Local special circumstances:
In Albania, The Food market is heavily influenced by its geographical location in the Balkans, as well as its close ties to Mediterranean cuisine. This results in a unique blend of traditional dishes with Italian and Greek influences, creating a diverse and flavorful food scene. Additionally, the country's recent transition to a market economy has led to an increase in foreign investment, leading to the introduction of new and innovative food products and services. Furthermore, Albania's food market is heavily regulated, with strict food safety standards that ensure the quality and safety of products. This has had a positive impact on consumer confidence, contributing to the growth and stability of the market.

Underlying macroeconomic factors:
The Food market in Albania is heavily influenced by macroeconomic factors such as the country's national economic health and fiscal policies. In recent years, Albania has seen significant economic growth, with a strong focus on agriculture and food production. This has led to an increase in disposable income and consumer spending, driving demand for a variety of food products. Additionally, global economic trends, such as increasing demand for organic and sustainable food options, have also impacted the market in Albania. As a result, there is a growing opportunity for companies to invest in the country's food market and cater to the changing preferences of consumers. However, it is important to consider factors such as inflation and currency fluctuations, as they can have a significant impact on the market's performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Product Types
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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