Sweeteners - Brunei Darussalam | Statista Market Forecast

The Sweeteners Market in Brunei Darussalam is experiencing negligible growth, due to factors such as the increasing use of artificial sweeteners, rising health awareness among consumers, and the convenience of online purchasing. The sub-markets of Honey, Sugar, and Artificial Sweeteners all play a role in influencing the overall market growth. However, the slow growth rate may also be impacted by the limited availability and high cost of natural sweeteners in the country.

Customer preferences: As consumers become more health-conscious, there is a growing demand for natural and organic sweeteners in Brunei Darussalam. This can be attributed to an increasing awareness of the potential health risks associated with artificial sweeteners. Additionally, the rise of vegan and plant-based diets has also fueled the demand for alternative sweeteners such as stevia and maple syrup. This trend is likely to continue as consumers prioritize cleaner and healthier food options.

Trends in the market: In Brunei Darussalam, the demand for natural and organic sweeteners is on the rise, as consumers become more health-conscious and seek out alternatives to artificial sweeteners. This trend is expected to continue, with a shift towards clean label products and a focus on transparency and sustainability. This has led to an increase in product innovation and partnerships with local farmers to source natural ingredients. As a result, industry stakeholders can expect to see a growing market for clean label sweeteners and potential opportunities for local sourcing and partnerships.

Local special circumstances: In Brunei Darussalam, the Spreads & Sweeteners Market within The Food market is heavily influenced by the country's cultural and religious practices. As a predominantly Muslim nation, there is a high demand for halal certified products, leading to the popularity of locally produced spreads and sweeteners. Additionally, the small population and limited land area in Brunei limit the production of certain ingredients, resulting in a reliance on imports. This unique set of factors shapes the market dynamics and consumer preferences in the country.

Underlying macroeconomic factors: The Sweeteners Market of the Spreads & Sweeteners Market within The Food market in Brunei Darussalam is influenced by various macroeconomic factors. These include global economic trends, national economic health, fiscal policies, and other relevant financial indicators that impact market performance. For instance, the increasing awareness about health and wellness is driving the demand for low-calorie sweeteners in the country. Moreover, the presence of a young and affluent population, along with the growing prevalence of lifestyle diseases, is also contributing to the growth of the sweeteners market. Additionally, the government's efforts to promote a healthy lifestyle and regulate the consumption of sugar in food products are expected to further boost the market in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.