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Confectionery & Snacks - Brunei Darussalam

Brunei Darussalam
  • Revenue in the Confectionery & Snacks market amounts to US$85.05m in 2024. The market is expected to grow annually by 2.37% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$135bn in 2024).
  • In relation to total population figures, per person revenues of US$186.60 are generated in 2024.
  • In the Confectionery & Snacks market, volume is expected to amount to 12.83m kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 1.3% in 2025.0.
  • The average volume per person in the Confectionery & Snacks market is expected to amount to 26.3kg in 2024.

Definition:

The Confectionery & Snacks market includes both confectionery and snacks subsegments. Confectionery is defined as foods with a relatively high sugar content, such as chocolate and chocolate products, sugar confectionery such as chewing gum, sweets, ice cream, preserved pastry goods and cakes. Snack Foods are typically eaten in between meals or as a quick bite.

Structure:

The market consists of two different submarkets:

  • The Confectionery market covers foods with a relatively high sugar content. This market is divided into four subsegments: chocolate confectionery, ice cream, preserved pastry goods and cakes and sugar confectionery.
  • The Snack Food market covers sweet, savory, and salty snacks. This market is divided into three submarkets: cookies and crackers, potato chips, tortilla chips, flips, and pretzels.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Chocolate and sugar confectionery
  • Ice Cream
  • Cakes
  • Snack Food
  • Cookies and crackers

Out-Of-Scope

  • Chocolate/nut/nougat spreads
  • Peanut butter
  • Desserts
  • Out-of-home consumption
Confectionery & Snacks: market data & analysis - Cover

Market Insights report

Confectionery & Snacks: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The confectionery and snacks market in Brunei Darussalam is experiencing slow growth, influenced by factors such as changing consumer preferences, increased health consciousness, and a shift towards healthier snack options. This market is also affected by the rise of e-commerce and online shopping, providing convenience for consumers. Despite the negligible growth rate, the market is expected to see potential growth due to the introduction of new product innovations and a growing demand for premium and healthier snack options.

    Customer preferences:
    The introduction of Western-style snacks and confectionery in Brunei Darussalam has changed consumer preferences, with a growing demand for indulgent and ready-to-eat options. The rise of social media and influencer marketing has also played a role in promoting these products, especially among younger demographics. However, there is a growing trend towards healthier snacking options, driven by increasing awareness of health and wellness. This has led to a rise in demand for organic, natural, and plant-based snacks, as well as options with reduced sugar and fat content.

    Trends in the market:
    In Brunei Darussalam, the Confectionery & Snacks Market within The Food market has seen a shift towards healthier options, with a growing demand for organic and natural snacks. This trend is driven by consumers becoming more health-conscious and seeking out alternative snacks that offer nutritional benefits. Industry players are responding by introducing new product lines that cater to this demand. Additionally, there is a rise in online sales for confectionery and snacks, as more consumers turn to e-commerce platforms for their shopping needs. This trend is expected to continue, with potential implications for traditional brick-and-mortar retailers who may need to adapt their strategies to stay competitive.

    Local special circumstances:
    In Brunei Darussalam, the Confectionery & Snacks Market within The Food market is heavily influenced by the country's strong Islamic culture and regulations. This has led to a unique market dynamic, with a focus on halal-certified products and a limited presence of non-halal options. Additionally, Brunei's small geographical size and high standard of living have created a niche market for premium, imported snacks and confectionery. These factors have shaped the industry, making it distinct from other markets.

    Underlying macroeconomic factors:
    The Confectionery & Snacks Market within The Food market in Brunei Darussalam is also impacted by macroeconomic factors such as consumer spending, inflation rates, and government policies. As the global economy continues to recover from the effects of the pandemic, consumer spending is expected to increase, driving demand for indulgent treats and convenience snacks. The government's efforts to promote economic growth through policies and investments in infrastructure also play a role in shaping market performance. Additionally, the country's stable economic health and low inflation rates provide a favorable environment for businesses to thrive in the confectionery and snacks market.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Confectionery & Snacks: market data & analysis - BackgroundConfectionery & Snacks: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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