Fruits & Nuts - Nepal

Nepal

Highlights

Revenue in the Fruits & Nuts market amounts to US$924.90m in 2024. The market is expected to grow annually by 7.77% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$135bn in 2024).
In relation to total population figures, per person revenues of US$29.61 are generated in 2024.
In the Fruits & Nuts market, volume is expected to amount to 339.60m kg by 2029. The Fruits & Nuts market is expected to show a volume growth of 3.9% in 2025.0.
The average volume per person in the Fruits & Nuts market is expected to amount to 9.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Fruits & Nuts Market in Nepal is witnessing minimal growth, influenced by factors such as changing dietary preferences, limited agricultural innovation, and challenges in distribution. Additionally, fluctuating climatic conditions affect production consistency and market supply.

Customer preferences: In Nepal, there is a noticeable shift towards organic and locally sourced fruits and nuts, reflecting a growing health consciousness among consumers. This trend is particularly prominent among younger demographics who prioritize sustainable and ethical food choices. Additionally, urbanization is driving demand for convenience, leading to an increase in pre-packaged and ready-to-eat fruit products. The influence of social media is also shaping preferences, as consumers seek visually appealing and nutritious options that can be shared online, further boosting the market's evolution.

Trends in the market: In Nepal, the Fruits & Nuts Market is experiencing a surge in demand for organic and locally sourced options, driven by a growing awareness of health and environmental sustainability among consumers. Young urban populations are particularly influenced by this trend, seeking convenient, pre-packaged fruit products that align with their busy lifestyles. Additionally, social media platforms are shaping consumer preferences, as visually appealing and nutritious fruit options are increasingly shared online. This shift presents significant opportunities for industry stakeholders to innovate and cater to evolving consumer needs while promoting sustainable practices.

Local special circumstances: In Nepal, the Fruits & Nuts Market is shaped by the country's diverse geography and rich agricultural traditions. The varied climatic zones enable the cultivation of a wide array of fruits and nuts, from tropical varieties in the Terai region to temperate options in the hilly areas. Culturally, there is a strong emphasis on organic farming and local produce, which resonates with consumers seeking healthier food choices. Regulatory support for organic certification further drives this trend, while traditional practices of farming and community-based marketing enhance the appeal of locally sourced products, creating a unique market dynamic.

Underlying macroeconomic factors: The Fruits & Nuts Market in Nepal is significantly influenced by macroeconomic factors such as agricultural policies, trade dynamics, and consumer spending patterns. The national economy's health, characterized by GDP growth and inflation rates, directly impacts farmers' income and purchasing power. Favorable fiscal policies that support agriculture, such as subsidies and incentives for organic farming, encourage sustainable practices and boost production. Additionally, global economic trends, including the rising demand for organic and healthy food options, align with Nepal's agricultural strengths, enhancing export opportunities. Infrastructure development and investment in supply chain logistics further facilitate market growth, allowing for better distribution of locally produced fruits and nuts.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.