Confectionery - Nepal

  • Nepal
  • Revenue in the Confectionery market amounts to US$0.91bn in 2024. The market is expected to grow annually by 9.00% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$84bn in 2024).
  • In relation to total population figures, per person revenues of US$30.67 are generated in 2024.
  • In the Confectionery market, volume is expected to amount to 204.40m kg by 2029. The Confectionery market is expected to show a volume growth of 5.2% in 2025.
  • The average volume per person in the Confectionery market is expected to amount to 5.5kg in 2024.

Key regions: Spain, Canada, Japan, South Korea, Russia

 
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Analyst Opinion

The Confectionery & Snacks Market in Nepal is experiencing minimal growth due to factors such as low disposable income, limited access to technology, and a traditional preference for homemade sweets. However, the increasing availability of imported confectionery and the growing trend of indulgence among consumers are expected to drive market growth in the long term.

Customer preferences:
With the growing health consciousness among consumers, there has been a rise in demand for healthier and more natural confectionery options. This trend is driven by the increasing awareness about the harmful effects of artificial ingredients and sugar on health. Additionally, the growing popularity of plant-based and organic diets has led to a surge in demand for confectionery products made from natural and sustainably sourced ingredients. This shift towards healthier options is also motivated by the desire to reduce the environmental impact of food production and consumption.

Trends in the market:
In Nepal, the Confectionery Market is experiencing a rise in demand for healthier snack options, such as organic and natural ingredients, as consumers become increasingly health-conscious. This trend is expected to continue, with a projected increase in sales of these products in the coming years. Additionally, there is a growing trend of using e-commerce platforms to purchase confectionery and snack products, providing convenience and a wider variety of options for consumers. This shift towards online shopping is expected to have a significant impact on traditional brick and mortar retailers. Furthermore, there is a growing market for premium and luxury confectionery products, driven by a rise in disposable income and changing consumer preferences. As a result, there is a potential for industry players to tap into this market and cater to the demand for high-end confectionery products.

Local special circumstances:
In Nepal, the Confectionery market is heavily influenced by the country's diverse and vibrant culture, with a strong preference for traditional sweets and snacks. Geographically, the mountainous terrain and remote communities pose challenges for distribution and access to ingredients, leading to a reliance on local production and unique recipes. Additionally, strict government regulations on food imports and exports impact the market, as well as the growing trend of health-conscious consumers seeking healthier options in the confectionery sector.

Underlying macroeconomic factors:
The Confectionery Market within The Food market in Nepal is heavily influenced by macroeconomic factors such as consumer spending power, economic stability, and government policies. The country's growing middle class and rising disposable income have led to a higher demand for indulgent and premium confectionery products. Additionally, favorable trade policies and trade agreements with neighboring countries have facilitated the import and export of confectionery products, further driving market growth. However, the market is also impacted by the country's economic health and inflation rate, which can affect consumer purchasing power and product pricing. Moreover, the increasing health consciousness among consumers and government initiatives promoting healthy eating habits could potentially impact the market's growth in the long run.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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