Fish & Seafood - Denmark

Denmark

Highlights

Revenue in the Fish & Seafood market amounts to US$1.10bn in 2024. The market is expected to grow annually by 4.50% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$97bn in 2024).
In relation to total population figures, per person revenues of US$184.90 are generated in 2024.
In the Fish & Seafood market, volume is expected to amount to 39.00m kg by 2029. The Fish & Seafood market is expected to show a volume growth of 3.0% in 2025.0.
The average volume per person in the Fish & Seafood market is expected to amount to 5.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Fish & Seafood Market in Denmark is experiencing minimal growth, influenced by factors such as the increasing demand for sustainable and locally sourced seafood, the rising health consciousness among consumers, and the convenience of online purchasing options. Despite the slow growth rate, the market's sub-sectors of Fresh Fish, Fresh Seafood, and Processed Fish & Seafood continue to drive overall market performance.

Customer preferences: The rising awareness of sustainability and ethical consumption has led to a growing demand for responsibly sourced and traceable seafood products in Denmark. This trend is further fueled by the increasing popularity of plant-based diets among younger consumers, as well as concerns over the environmental impact of traditional fishing practices. As a result, retailers and producers are investing in sustainable sourcing and labeling practices to meet the evolving preferences of Danish consumers.

Trends in the market: In Denmark, the Fish & Seafood market has seen a rise in consumer demand for sustainable and locally sourced products. This trend is expected to continue, as consumers become more conscious of the environmental impact of their food choices. This has led to an increase in certifications for sustainable fishing practices and a growing market for organic and wild-caught seafood. The significance of this trend is reflected in the increasing number of retailers and restaurants offering sustainable options. This trend has implications for industry stakeholders, as they must adapt to meet consumer demands and differentiate themselves in a competitive market. Additionally, there is potential for growth in the export of sustainably sourced seafood, as Denmark is known for its high-quality seafood products.

Local special circumstances: In Denmark, the Fish & Seafood Market is heavily influenced by the country's strong fishing industry and rich coastal waters. This has led to a strong emphasis on sustainability and traceability in the market, with consumers placing a high value on locally caught and responsibly sourced seafood. Additionally, Denmark's strict regulations on fishing and aquaculture practices have resulted in a high quality and safe seafood supply. The country's strong seafood culture and preference for fresh, high-quality products also sets it apart from other markets, making it a unique and attractive destination for seafood lovers.

Underlying macroeconomic factors: The Fish & Seafood Market within The Food market in Denmark is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. As a small, open economy, Denmark is highly dependent on international trade, making it vulnerable to global economic fluctuations. National economic health, including GDP growth and unemployment rates, also play a significant role in consumer spending and overall market demand. Fiscal policies, such as taxes and subsidies, can impact the cost of production and ultimately influence market prices. Additionally, with Denmark being a major producer and exporter of fish and seafood, trade agreements and regulations with other countries can greatly impact market performance.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.