Ready-to-Eat Meals - Brunei Darussalam

Brunei Darussalam

Highlights

Revenue in the Ready-to-Eat Meals market amounts to US$44.84m in 2024. The market is expected to grow annually by 2.77% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$149bn in 2024).
In relation to total population figures, per person revenues of US$98.37 are generated in 2024.
In the Ready-to-Eat Meals market, volume is expected to amount to 7.71m kg by 2029. The Ready-to-Eat Meals market is expected to show a volume growth of 1.8% in 2025.0.
The average volume per person in the Ready-to-Eat Meals market is expected to amount to 15.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Ready-to-Eat Meals market in Brunei Darussalam has seen minimal growth, influenced by factors such as limited consumer awareness and availability of traditional food options. Convenience and time-saving benefits have also played a role in the market's development.

Customer preferences: With the rise in urbanization and busy lifestyles, there has been a growing demand for convenient and time-saving food options, leading to a significant increase in the consumption of ready-to-eat meals in Brunei Darussalam. This trend is further fueled by the emergence of e-commerce platforms, allowing consumers to easily access a wide variety of ready-to-eat meals from the comfort of their homes. Additionally, the demand for healthier and more nutritious options has also led to the introduction of ready-to-eat meals that cater to specific dietary preferences, such as vegan, gluten-free, and organic options.

Trends in the market: In Brunei Darussalam, the Ready-to-Eat Meals Market of the Convenience Food Market within The Food market is seeing a rise in demand for healthier and more diverse options. This trend is driven by increasing health consciousness among consumers and a desire for convenience. As a result, companies are expanding their product offerings to include organic, gluten-free, and vegan options. This trajectory is significant as it reflects a shift towards more mindful and sustainable eating habits. Industry stakeholders should take note of these changing preferences and adapt their strategies to cater to this growing segment of consumers. Additionally, the rise of online food delivery services in the country presents opportunities for companies to reach a wider customer base and increase sales.

Local special circumstances: In Brunei Darussalam, the Ready-to-Eat Meals Market of the Convenience Food Market within The Food market is influenced by the country's small population and high GDP per capita. This leads to a demand for premium, high-quality ready-to-eat meals, catering to the affluent and health-conscious consumers. Additionally, the country's strict Halal certification requirements also play a significant role in shaping the market, with manufacturers and retailers ensuring compliance to cater to the predominantly Muslim population.

Underlying macroeconomic factors: The Ready-to-Eat Meals Market of the Convenience Food Market within The Food market in Brunei Darussalam is also impacted by macroeconomic factors such as the country's economic stability, government policies, and overall consumer spending. The growth of the market is closely tied to the country's GDP and employment rates. Furthermore, changing consumer lifestyles and the increasing number of working professionals in the country are driving the demand for convenient, on-the-go meal options. The rising awareness of health and wellness is also expected to drive the demand for healthier ready-to-eat meal options in the market. Additionally, the increasing trend of online food delivery services is also contributing to the growth of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.