Convenience Food - Niger

Niger

Highlights

Revenue in the Convenience Food market amounts to US$364.00m in 2024. The market is expected to grow annually by 7.43% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$12.89 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 142.70m kg by 2029. The Convenience Food market is expected to show a volume growth of 6.0% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 3.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food Market in Niger is experiencing minimal growth, influenced by factors such as limited access to technology, low health awareness, and reliance on traditional food practices. This is reflected in the stagnant growth of sub-markets like Ready-to-Eat Meals and Soups. However, with increasing urbanization and changing consumer preferences, there is potential for growth in the future.

Customer preferences: With the modernization of lifestyle in Niger, there has been a growing demand for convenience food among busy individuals and families. This trend is further fueled by the increasing number of working women and the rise in disposable income. As a result, there has been a shift towards healthier and more nutritious options in the convenience food market. Consumers are now looking for ready-to-eat meals that cater to their dietary preferences, such as gluten-free, vegan, or organic options. This trend is also supported by the growing health consciousness and awareness among consumers, especially among the younger generation.

Trends in the market: In Niger, the Convenience Food Market within The Food market is experiencing a shift towards healthier options, as consumers are becoming more health-conscious. This trend is reflected in the increasing demand for organic and natural convenience foods. Additionally, there is a growing preference for ethnic and international flavors, as consumers seek more variety in their convenience food choices. These trends are expected to continue as consumers prioritize convenience and health in their food choices. Industry stakeholders should focus on developing innovative, healthier options to meet these changing consumer preferences and capitalize on the potential for growth in this market segment.

Local special circumstances: In Niger, the Convenience Food Market within The Food market is shaped by the country's geographical and cultural factors. Niger is a landlocked country with limited arable land, leading to a heavy reliance on imported food products. The market is also influenced by the predominantly Muslim population, with halal food options being in high demand. Additionally, government regulations on food imports and distribution play a significant role in market dynamics. This has led to the rise of local convenience food brands catering to the specific needs of the Nigerien market.

Underlying macroeconomic factors: The Convenience Food Market within The Food market in Niger is impacted by macroeconomic factors such as national economic health, government policies, and global economic trends. The country's growing population and increasing urbanization have led to a rise in demand for convenient and ready-to-eat food options. In addition, the government's efforts to improve infrastructure and promote economic growth have resulted in a favorable business environment for The Food market. Furthermore, the increasing disposable income and changing consumer preferences towards convenience and packaged foods have also contributed to the growth of the Convenience Food Market in Niger.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.