Convenience Food - Eastern Asia

Eastern Asia

Highlights

Revenue in the Convenience Food market amounts to US$236.80bn in 2024. The market is expected to grow annually by 6.29% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$144.90 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 28.25bn kg by 2029. The Convenience Food market is expected to show a volume growth of 6.4% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 13.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food Market in Eastern Asia is experiencing minimal growth, impacted by factors such as the increasing demand for ready-to-eat meals and soups, as well as the convenience offered by these products. This is driven by the rising health awareness among consumers and the adoption of digital technologies in the food industry.

Customer preferences: As the busy lifestyles of consumers in Eastern Asia continue to evolve, there has been a noticeable shift towards convenience in The Food market. This has led to an increase in demand for ready-to-eat meals and snacks, as well as meal delivery services. Additionally, there has been a growing preference for healthier and more natural options, driven by the rising awareness of health and wellness. This trend is also influenced by cultural values that prioritize balance and moderation in diet, as well as the increasing number of health-conscious millennials in the region.

Trends in the market: In Eastern Asia, the Convenience Food Market within The Food market is experiencing a surge in demand for healthier and more convenient options. This trend is driven by a growing health-consciousness among consumers and a desire for efficiency in their busy lifestyles. As a result, companies are investing in research and development to create more nutritious and convenient products, such as pre-packaged meals and snacks. This trend is expected to continue, with potential implications for industry stakeholders including increased competition and the need to adapt to changing consumer preferences. Additionally, there is potential for growth in the online delivery sector as consumers look for ways to access these products conveniently.

Local special circumstances: In Eastern Asia, the Convenience Food market is thriving due to the region's fast-paced lifestyle and the popularity of on-the-go eating options. In countries like China and Japan, the convenience store culture has evolved to offer a wide variety of ready-to-eat meals and snacks, catering to busy city dwellers. Additionally, regulatory policies promoting food safety and hygiene have led to an increase in demand for packaged convenience food. In contrast, countries like South Korea and Taiwan have a strong street food culture, with convenience food vendors offering unique and localized options that cater to local tastes and preferences.

Underlying macroeconomic factors: The Convenience Food Market within The Food market is highly influenced by macroeconomic factors in Eastern Asia. This region has experienced significant economic growth in recent years, leading to a rise in disposable income and urbanization. As a result, there is an increasing demand for convenient and ready-to-eat food products, driving the growth of the Convenience Food Market. Additionally, favorable government policies and investments in the food industry have also contributed to market growth. However, factors such as rising food safety concerns and changing consumer preferences towards healthier options may impact the market in the future. Overall, the macroeconomic factors in Eastern Asia play a crucial role in shaping the performance of the Convenience Food Market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.