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Spreads & Sweeteners - Iran

Iran
  • Revenue in the Spreads & Sweeteners market amounts to US$1.11bn in 2024. The market is expected to grow annually by 8.88% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$144bn in 2024).
  • In relation to total population figures, per person revenues of US$12.37 are generated in 2024.
  • In the Spreads & Sweeteners market, volume is expected to amount to 189.20m kg by 2029. The Spreads & Sweeteners market is expected to show a volume growth of 3.0% in 2025.0.
  • The average volume per person in the Spreads & Sweeteners market is expected to amount to 1.9kg in 2024.

Definition:

The Spreads and Sweeteners market covers spread products that are semi-solid or creamy in texture and are usually spread over other foods. This market also considers sweeteners that are typically ingredients added to foods or beverages to give it a sweet flavor.

Structure

The market consists of two different submarkets:

  • The Spread market covers products that are semi-solid or creamy in texture and are usually spread over other foods. This market is divided into three submarkets: chocolate spreads, jam & marmalades, and peanut butter.
  • The Sweeteners market covers ingredients added to foods or beverages to give them a sweet flavor. This market is divided into three submarkets: artificial sweeteners, honey, sugar.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Jams & Marmalades, Jellies
  • Chocolate Spreads
  • Peanut Butter
  • Sugar
  • Honey and artificial sweeteners

Out-Of-Scope

  • Other bread spreads
  • Syrups
  • Out-of-home consumption
Spreads & Sweeteners: market data & analysis - Cover

Market Insights report

Spreads & Sweeteners: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Spreads & Sweeteners market in Iran is experiencing a subdued growth rate due to various factors such as limited consumer awareness, high import costs, and the dominance of traditional alternatives. However, the market is expected to grow with the increasing trend towards healthier and convenient food options.

    Customer preferences:
    As health and wellness become increasingly important to consumers in Iran, there has been a rise in demand for healthier options in the Spreads & Sweeteners Market within The Food market. This has led to an increase in the availability of natural and organic spreads and sweeteners, catering to the growing preference for clean and wholesome ingredients. Additionally, with a growing focus on sustainability, there has been a shift towards plant-based spreads and sweeteners, as consumers become more conscious of their environmental impact.

    Trends in the market:
    In Iran, the Spreads & Sweeteners Market within The Food market is experiencing a rise in demand for healthier and more natural options. This trend is driven by a growing awareness of the negative health effects of artificial sweeteners and a desire for more traditional and organic products. This trajectory is significant as it presents opportunities for industry stakeholders to cater to this demand and develop new, healthier products. However, it also poses challenges for traditional manufacturers who may struggle to adapt to this shift. There is also potential for market growth as more consumers are willing to pay a premium for healthier alternatives.

    Local special circumstances:
    In Iran, the Spreads & Sweeteners market is heavily influenced by cultural and regulatory factors. The country's strict dietary laws, which prohibit the consumption of certain foods, have led to a high demand for alternative sweeteners and spreads that comply with these regulations. Additionally, the Iranian palate favors sweeter flavors, making the market ripe for growth in the sweeteners segment. However, the country's economic sanctions have also had an impact, leading to a reliance on domestic production and limited access to imported products. This has created a unique market dynamic, with local producers dominating the market and limited competition from foreign brands.

    Underlying macroeconomic factors:
    The Spreads & Sweeteners Market within The Food market in Iran is influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. Iran's economy has been affected by international sanctions, which have resulted in inflation and reduced purchasing power for consumers. However, the easing of sanctions in recent years has led to an increase in foreign investments and a growing middle class, creating opportunities for market growth. Additionally, government policies promoting self-sufficiency and reducing imports have also stimulated domestic production and consumption of spreads and sweeteners.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Spreads & Sweeteners: market data & analysis - BackgroundSpreads & Sweeteners: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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