Fresh Seafood - Iran

Iran

Highlights

Revenue in the Fresh Seafood market amounts to US$1.16bn in 2024. The market is expected to grow annually by 10.38% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$12bn in 2024).
In relation to total population figures, per person revenues of US$12.94 are generated in 2024.
In the Fresh Seafood market, volume is expected to amount to 14.51m kg by 2029. The Fresh Seafood market is expected to show a volume growth of 4.9% in 2025.0.
The average volume per person in the Fresh Seafood market is expected to amount to 0.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Seafood Market in Iran is experiencing subdued growth due to various factors like limited consumer awareness and accessibility to digital technologies, as well as cultural preferences for traditional seafood purchasing methods. Despite this, the market is slowly expanding due to increasing health consciousness among consumers.

Customer preferences: Consumers in Iran are increasingly prioritizing sustainable and ethically-sourced seafood options, with a growing awareness of the environmental impact of overfishing. This trend is also influenced by cultural practices, such as the observance of religious dietary restrictions that prioritize fresh and healthy food choices. Additionally, there is a rising demand for ready-to-eat seafood products, as busy lifestyles and increasing urbanization drive the need for convenient and quick meal options.

Trends in the market: In Iran, the Fresh Seafood Market of the Fish & Seafood Market within The Food market is experiencing a surge in demand for sustainably sourced seafood. Consumers are increasingly prioritizing ethical and environmentally friendly practices, leading to the rise of certified sustainable seafood options. This trend is expected to continue as consumers become more conscious about the impact of their food choices. For industry stakeholders, this presents an opportunity to differentiate their products and cater to a growing market segment. However, there may also be challenges in meeting the demand for sustainable seafood, as it requires significant investment and changes in production processes.

Local special circumstances: In Iran, the Fresh Seafood Market is heavily influenced by the country's geographical location and cultural preferences. Being situated on the Persian Gulf, Iran has easy access to a wide variety of seafood, including shrimp, tuna, and caviar. Additionally, seafood is a major part of Iranian cuisine, with dishes like Mahi Sefeed (white fish) and Kebab-e-Mahi (grilled fish) being popular choices. Furthermore, due to religious restrictions on consuming certain types of meat, seafood has become a staple source of protein for many Iranians. This unique combination of factors has led to a strong demand for fresh seafood in Iran, making it a key market within the Fish & Seafood Market of The Food market industry.

Underlying macroeconomic factors: The Fresh Seafood Market of the Fish & Seafood Market within The Food market in Iran is heavily impacted by macroeconomic factors such as the country's economic stability, government policies, and global economic trends. Iran's economy has been facing challenges due to international sanctions and political instability, which have resulted in fluctuations in the country's currency and inflation rates. These factors have a direct impact on the purchasing power of consumers and their ability to afford fresh seafood products. Additionally, Iran's high dependency on imports for seafood products has made it vulnerable to fluctuations in global seafood prices and trade policies. Furthermore, the country's limited infrastructure and technology advancements in the seafood industry also hinder the growth of the market. However, recent government initiatives to boost the country's economy and improve its trade relations with other countries could potentially have a positive impact on the Fresh Seafood Market in Iran.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.