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Meat - Georgia

Georgia
  • Revenue in the Meat market amounts to US$724.84m in 2025. The market is expected to grow annually by 8.04% (CAGR 2025-2030).
  • In global comparison, most revenue is generated China (US$286bn in 2025).
  • In relation to total population figures, per person revenues of US$190.41 are generated in 2025.
  • In the Meat market, volume is expected to amount to 120.69m kg by 2030. The Meat market is expected to show a volume growth of 5.3% in 2026.
  • The average volume per person in the Meat market is expected to amount to 27.0kg in 2025.

Definition:

The Meat market covers animal (both domestic and wild) and non-animal meat that are bought and consumed for nutrient-based purposes.

Structure:

The market consists of 3 different submarkets:

  • The Fresh Meat market covers meat from both domestic and wild animals that are fresh, chilled, or frozen. This market is divided into five submarkets: beef & veal, pork, mutton & goat, poultry, and other fresh meat.
  • The Processed Meat market covers all types of meat that has been dried, salted, brined, or smoked. This segment is divided into three subsegments: cold & roast meat products, ham & bacon, sausages.
  • The Meat Substitutes market covers meat-replacement food items created from vegetarian or vegan components.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope
  • Fresh Meat
  • Processed Meat
  • Meat Substitutes
Out-Of-Scope
  • Meat-based ready-to-eat meals
  • Out-of-home consumption
Meat: market data & analysis - Cover

Market Insights report

Meat: market data & analysis
CONTENTBOX_CAPTION_STUDY_DETAILS

    Revenue

    NOTES: Data was converted from local currencies using average exchange rates of the respective year.

    MOST_RECENT_UPDATE: Mar 2025

    SOURCE: Statista Market Insights

    MOST_RECENT_UPDATE: Mar 2025

    SOURCE: Statista Market Insights

    Volume

    MOST_RECENT_UPDATE: Mar 2025

    SOURCE: Statista Market Insights

    MOST_RECENT_UPDATE: Mar 2025

    SOURCE: Statista Market Insights

    Price

    MOST_RECENT_UPDATE: Mar 2025

    SOURCE: Statista Market Insights

    Sales Channels

    MOST_RECENT_UPDATE: Feb 2025

    SOURCE: Statista Market Insights

    Global Comparison

    MOST_RECENT_UPDATE: Mar 2025

    SOURCE: Statista Market Insights

    Analyst Opinion

    The Meat Market in Georgia is experiencing minimal growth, influenced by factors such as consumer preferences for fresh and processed meat, as well as the growing trend towards meat substitutes. Despite the convenience and health awareness driving the overall Food Market, the Meat Market may be hindered by competition from alternative protein sources and concerns over sustainability and animal welfare.

    Customer preferences:
    As more consumers in Georgia become health-conscious, there is a growing demand for sustainable and ethically-sourced meat products in the Meat Market within The Food market. This trend is driven by cultural values and a desire for healthier and more environmentally-friendly options. Additionally, the rise of plant-based diets and flexitarianism has also influenced consumer preferences, leading to the emergence of alternative protein sources in the meat market.

    Trends in the market:
    In Georgia, the Meat Market within The Food market is seeing a trend towards sustainable and locally sourced meat products. This trend is driven by consumer demand for transparency and ethical sourcing practices. As a result, many industry stakeholders are investing in sustainable farming methods and marketing campaigns to promote their products as environmentally friendly. This trend is expected to continue as consumers become more conscious of their food choices and seek out products that align with their values. This could have potential implications for larger meat producers who may need to adapt their practices to meet consumer demands and compete in the market. Additionally, smaller, locally owned meat markets may see an increase in business as consumers prioritize supporting local and sustainable businesses.

    Local special circumstances:
    In Georgia, the Meat Market within The Food market is heavily influenced by the state's rich agricultural background. The market is dominated by small, family-owned farms that prioritize sustainable and ethical farming practices. This emphasis on quality and local sourcing sets Georgia's Meat Market apart from others, creating a demand for premium, locally-sourced meat products. Additionally, Georgia's strong barbecue culture and love for traditional Southern cuisine drive the demand for a variety of meat cuts and flavors, making it a unique and diverse market within the larger Food Market industry.

    Underlying macroeconomic factors:
    The Meat Market within The Food market in Georgia is influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. With a growing global demand for meat products, the market is expected to see consistent growth in the coming years. Additionally, government initiatives to promote agriculture and encourage foreign investment in the sector are further driving market growth. However, challenges such as fluctuating commodity prices and trade restrictions may hinder the market's growth potential. Overall, the market's performance is closely tied to the country's economic stability and policies that support agricultural development.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

    Consumer

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    Meat: market data & analysis - BackgroundMeat: market data & analysis - Cover

    Key Market Indicators

    NOTES: Based on data from IMF, World Bank, UN and Eurostat

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    OUTLOOK_EXPLORE_RELATED_TOPICS

    Global meat industry - statistics & facts

    The market value of the meat industry is expected to rise significantly. The global meat market revenue is estimated to grow by 500 billion U.S. dollars in the next five years, reaching over two trillion U.S. dollars by 2030. The U.S. was leading the processed meat industry worldwide, with 42 billion U.S. dollars in processed meat and sausage market revenue in 2024. Followed by Germany with a revenue of over 20.6 billion U.S. dollars. Russia, France, and Mexico are finishing the top five countries with the biggest revenue from processed meats.
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