Fresh Fruits - Mozambique | Statista Market Forecast

Revenue in the Fresh Fruits market amounts to US$583.90m in 2024. The market is expected to grow annually by 9.88% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$116bn in 2024).
In relation to total population figures, per person revenues of US$16.75 are generated in 2024.
In the Fresh Fruits market, volume is expected to amount to 253.50m kg by 2029. The Fresh Fruits market is expected to show a volume growth of 5.7% in 2025.0.
The average volume per person in the Fresh Fruits market is expected to amount to 6.0kg in 2024.

Definition:

The Fresh Fruits market covers all types of fresh fruit that haven't been canned, frozen, dehydrated, or preserved in any way. This market is divided into five submarkets: apples & pears, bananas, berries & grapes, citrus fruits, and other fresh fruits such as peaches, mangos, pineapples, plums, and kiwis.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Apples & pears
Bananas
Berries & grapes
Citrus fruits
Stone and exotic fruits

Processed, dried and frozen fruits
Nuts
Mix cut fruit boxes
Out-of-home consumption

The Fresh Fruits Market in Mozambique is experiencing steady growth, driven by factors such as increased consumer demand for healthy options, enhanced distribution channels, and rising domestic production of various fruit varieties, contributing to overall market vitality.

Customer preferences: Consumers in Mozambique are increasingly prioritizing fresh, locally-sourced fruits, reflecting a growing awareness of health and nutrition. This shift is influenced by a younger demographic that values sustainability and organic farming practices. Additionally, urbanization has led to a rise in convenience-oriented shopping, with consumers favoring online platforms and local markets that offer quick access to fresh produce. Social media also plays a crucial role, as it fuels trends around healthy eating and promotes the consumption of diverse fruit varieties, creating a vibrant market dynamic.

Trends in the market: In Mozambique, the Fresh Fruits Market is experiencing a surge in demand for organic and sustainably sourced produce, driven by a health-conscious younger population. This demographic shift is fostering a preference for local markets and online shopping platforms, enhancing accessibility to fresh fruits. Moreover, social media is amplifying the trend of healthy eating, encouraging consumers to explore diverse fruit options. For industry stakeholders, these trends signify opportunities for innovation in supply chain practices, marketing strategies, and product offerings, ultimately shaping a more sustainable and responsive market landscape.

Local special circumstances: In Mozambique, the Fresh Fruits Market is shaped by its diverse climatic conditions and rich agricultural heritage, allowing for a wide variety of locally grown fruits. Cultural practices emphasize the importance of fresh produce in traditional diets, fostering community support for local farmers. Regulatory initiatives aimed at promoting sustainable agriculture further encourage the adoption of eco-friendly practices. Additionally, urbanization is driving demand for convenient distribution channels, such as farmer's markets and e-commerce platforms, making fresh fruits more accessible to consumers.

Underlying macroeconomic factors: The Fresh Fruits Market in Mozambique is significantly influenced by macroeconomic factors such as agricultural productivity, export potential, and access to international markets. Global economic trends, including fluctuations in commodity prices and trade agreements, directly affect the profitability of local fruit production. Additionally, Mozambique's national economic health, characterized by GDP growth and inflation rates, impacts consumer purchasing power and demand for fresh produce. Government fiscal policies promoting agricultural investment and infrastructure development play a crucial role in enhancing market efficiency. Furthermore, the increasing focus on food security and nutrition drives both domestic and international interest in Mozambique's diverse fruit offerings.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

The fresh produce department is often counted as being one of the main determinants among consumers when selecting a grocery store. In 2022, the fruit and vegetable market in the U.S. was valued at over 5.8 billion U.S. dollars. In the same year, the sales of fresh fruit made up 45 percent of produce sales in the U.S., making it one of the most lucrative fresh food categories. In order to help drive sales, producers frequently launch in-store marketing campaigns. Ideas range from promoting the healthy benefits of fruit, to offering convenient, value-added snack-size options.