Fresh Fruits - Benin

  • Benin
  • Revenue in the Fresh Fruits market amounts to US$516.30m in 2024. The market is expected to grow annually by 6.06% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in India (US$116bn in 2024).
  • In relation to total population figures, per person revenues of US$36.67 are generated in 2024.
  • In the Fresh Fruits market, volume is expected to amount to 160.80m kg by 2029. The Fresh Fruits market is expected to show a volume growth of 4.8% in 2025.
  • The average volume per person in the Fresh Fruits market is expected to amount to 9.5kg in 2024.

Key regions: Canada, Spain, Russia, South Korea, Philippines

 
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Analyst Opinion

The Fresh Fruits Market in Benin is witnessing minimal growth, influenced by factors such as limited access to modern farming techniques, fluctuating demand for various fruits, and challenges in distribution logistics, which hinder broader market expansion.

Customer preferences:
Consumers in Benin are increasingly prioritizing fresh, locally-sourced fruits, reflecting a growing awareness of health and nutrition. This shift is fueled by a rising middle class and urbanization, leading to a more health-conscious demographic seeking organic and chemical-free options. Additionally, cultural preferences are evolving, with traditional fruit varieties gaining popularity for their perceived health benefits. The demand for convenient access to fresh fruits is also driving the growth of local markets and online platforms, enhancing distribution channels.

Trends in the market:
In Benin, the Fresh Fruits Market is experiencing a notable shift towards organic and locally-sourced produce, driven by an increasingly health-conscious consumer base. Urbanization and a rising middle class are propelling demand for fresh, chemical-free options, while traditional fruit varieties are gaining traction for their health benefits. This trend is significant as it not only promotes local agriculture but also enhances food security. Industry stakeholders must adapt by investing in sustainable practices and improving distribution channels, including online platforms, to meet evolving consumer preferences and capitalize on this growing market.

Local special circumstances:
In Benin, the Fresh Fruits Market is uniquely shaped by its diverse climatic zones, which allow for a variety of tropical fruits to flourish. The cultural significance of traditional fruits, such as mangoes and papayas, fosters a strong local demand that emphasizes community ties and agricultural heritage. Additionally, regulatory support for organic farming is emerging, encouraging farmers to adopt eco-friendly practices. This blend of geographical advantages, cultural appreciation, and favorable policies is driving a shift towards sustainable consumption, positioning Benin as a burgeoning hub for fresh, organic produce.

Underlying macroeconomic factors:
The Fresh Fruits Market in Benin is significantly influenced by macroeconomic factors such as agricultural productivity, global trade dynamics, and national economic stability. The country's commitment to enhancing agricultural infrastructure and investment in rural development plays a crucial role in boosting fruit production and distribution. Additionally, fluctuations in global commodity prices and demand for tropical fruits are shaping export opportunities. Fiscal policies that support smallholder farmers and promote organic practices further enhance market growth. Coupled with increasing urbanization and rising disposable incomes, these factors contribute to a thriving market for fresh fruits, aligning with global sustainability trends.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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