Bread - Taiwan | Statista Market Forecast

Bread - Taiwan

Taiwan

Highlights

Revenue in the Bread market amounts to US$3.02bn in 2024. The market is expected to grow annually by 3.30% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$80bn in 2024).
In relation to total population figures, per person revenues of US$126.20 are generated in 2024.
In the Bread market, volume is expected to amount to 1.28bn kg by 2029. The Bread market is expected to show a volume growth of 2.9% in 2025.0.
The average volume per person in the Bread market is expected to amount to 46.7kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Bread market in Taiwan is facing negligible growth, influenced by factors such as limited consumer demand, stiff competition from other food products, and the impact of the pandemic on consumer spending habits. Despite these challenges, the market is still driven by a growing trend towards healthier and more convenient food options.

Customer preferences: As consumers in Taiwan become more health-conscious, there has been a noticeable increase in demand for organic and whole grain bread options. This trend is driven by a growing awareness of the benefits of a balanced and nutritious diet. Additionally, with rising concerns about food safety and sustainability, there has been a shift towards locally sourced and environmentally friendly bread products. These changing preferences are also reflected in the growing popularity of artisanal and specialty breads, catering to a more discerning and diverse consumer base.

Trends in the market: In Taiwan, the Bread Market of the Bread & Cereal Products Market within The Food market is experiencing a shift towards healthier options, with consumers increasingly seeking out whole grain and gluten-free breads. There is also a growing demand for artisanal breads, as consumers prioritize quality and unique flavors. Additionally, e-commerce is becoming a popular channel for bread purchases, with online sales of bread products seeing significant growth. These trends are significant as they reflect changing consumer preferences and present opportunities for industry stakeholders to innovate and cater to evolving demands. Furthermore, the rise of e-commerce in the bread market can potentially disrupt traditional brick-and-mortar retail channels, leading to a shift in the industry landscape.

Local special circumstances: In Taiwan, the Bread Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's love for traditional bakeries and street food. Local bakeries offer a wide variety of breads, including popular items such as pineapple buns and taro cakes. Furthermore, Taiwan's strict food regulations and high food safety standards ensure that consumers have access to safe and high-quality bread products. This has led to a strong demand for artisanal and organic breads in the market, catering to health-conscious consumers. Additionally, the rise of online food delivery platforms has made it easier for consumers to access a wider range of bread products, further driving the growth of the market.

Underlying macroeconomic factors: The Bread Market within the Bread & Cereal Products Market in Taiwan is influenced by macroeconomic factors such as consumer spending, economic stability, and government policies. As the country's economy continues to grow, consumers have more disposable income to spend on food products such as bread. This has led to a steady increase in demand for bread, driving market growth. Additionally, the government's support for the food industry through investment in infrastructure and favorable policies has also contributed to the market's performance. However, fluctuations in the global economy and changes in fiscal policies can impact consumer confidence and spending, potentially affecting the demand for bread in Taiwan.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.