Baby Food - Central Africa | Statista Market Forecast

Revenue in the Baby Food market amounts to US$146.90m in 2024. The market is expected to grow annually by 4.38% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$20bn in 2024).
In relation to total population figures, per person revenues of US$1.52 are generated in 2024.
In the Baby Food market, volume is expected to amount to 10.08m kg by 2029. The Baby Food market is expected to show a volume growth of 1.6% in 2025.0.
The average volume per person in the Baby Food market is expected to amount to 0.1kg in 2024.

Definition:

The Baby Food market covers specially formulated foods that are intended for infants and small children, most notably in the form of homogenized food preparations. In this market, both supplementary foods (e.g., fruit- and vegetable-based baby food) and infant formula are included.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Homogenized and dietary food preparations for infant feeding
Infant formula
Baby rice cereals and flour for baby meals

Baby care products
Baby beverages
Out-of-home consumption

The Baby Food market in Central Africa is experiencing slow growth due to factors such as low birth rates, economic instability, and limited access to nutritional education. However, increasing awareness of the importance of early childhood nutrition and rising demand for convenient and healthy options may drive growth in sub-markets such as Baby Snacks & Others. Additionally, the implementation of digital technologies and online services may also contribute to the market's growth in the future.

Customer preferences: As more and more families in Central Africa are becoming aware of the importance of nutrition for their babies, there has been a noticeable increase in demand for organic and natural baby food products. This trend is driven by a growing preference for healthy and sustainable food options, as well as a desire to support local producers and businesses. Additionally, with a rise in disposable income and changing attitudes towards convenience, there has been a shift towards ready-to-eat and on-the-go baby food options.

Trends in the market: In Central Africa, the Baby Food Market is experiencing a shift towards more organic and natural products, as consumers become more health-conscious and concerned about the ingredients in their food. This trend is expected to continue as demand for healthier options grows. Additionally, there is a growing focus on sustainable packaging and ethical sourcing of ingredients. These trends have significant implications for industry stakeholders, as companies will need to adapt their product offerings and marketing strategies to meet the changing consumer preferences. They also present opportunities for innovation and differentiation in a competitive market.

Local special circumstances: In Central Africa, the Baby Food Market is influenced by the region's unique cultural practices and dietary preferences. For instance, breastfeeding is highly encouraged and widely practiced, leading to a relatively lower demand for baby formula. Additionally, cultural beliefs and customs play a significant role in the types of food mothers choose to feed their babies. Furthermore, the region's limited access to clean water and sanitation also impacts the consumption of packaged baby food. This creates a challenging environment for baby food companies to navigate and requires tailored strategies to succeed in the market.

Underlying macroeconomic factors: The Baby Food Market within The Food market in Central Africa is heavily influenced by macroeconomic factors such as economic stability, government policies, and consumer spending patterns. The region's economic growth and stability have a direct impact on the market's performance, as it affects consumer purchasing power and overall demand for baby food products. Additionally, government policies and regulations, such as import/export laws and food safety standards, can significantly impact the market's growth and competitiveness. Moreover, the region's demographic trends, such as population growth and urbanization, also play a crucial role in shaping the demand for baby food products. The rising middle-class population and increasing awareness about the importance of nutrition have led to a growing demand for high-quality and organic baby food products in Central Africa.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.